Three Rivers California USA
Did you see the blogging ads?
Does page 1 of Google seem enticing?
What about the top blogging results on YouTube?
“Set it and forget it.”
Earn passive income through blogging.
Be free from time and location.
Live your dreams.
We’ve all heard the claims.
Can you build a “set it and forget it blog”?
No and Yes
No way in hell.
Well….partially…..yeah.
No.
Yes.
Both.
I want to dissect the “set it and forget it” aspect of blogging today.
Blogging feels confusing.
Some well-meaning but misguided pros make it sound easy.
But this gig takes a lot of smart work.
Even after earning passive income you will still blog to build success momentum.
No
Blogs require active work to gradually generate passive traffic and passive income.
Momentum builds to a tipping point. Seasoned pros who patiently build content-assets take time off from blogging but organic traffic and passive income exponentially increase.
I cannot sugarcoat things.
Reaching purely passive income requires an enormous work investment.
Almost everyone quits this proven strategy:
- publish highly detailed, targeted content for one reader consistently
- distribute content to a highly targeted audience
- follow the prior steps for 5,000 to 10,000 hours
The third bullet point triggers the unconscious:
“I ain’t got time for that!”
limiting belief dripping with self-sabotage.
Most bloggers trust the voice of failure.
Failure follows the inner condition.
A tiny sliver of highly successful bloggers can step away from blogging for days or weeks without losing organic traffic and income. But these pros published detailed, targeted content consistently for 10,000 plus hours spanning years.
How many bloggers do you know who did the right thing consistently for 10,000 hours spanning 5-10 years?
I’ll let the crickets give me feedback.
I haven’t. I’ve panicked and screwed up many times. I also suffered from blogging apathy. On one level, this is why Blogging From Paradise Dot Com only currently generates 50,000 to 60,000 visitors monthly versus a million visitors monthly. I fucked up. I admit it.
But at least I discovered this screw up 12 years into my Blogging From Paradise Dot Com career not 12 years after I quit blogging.
Frame the work as an investment in freedom from time and location.
Know that the work feels difficult in moments because you do excellent work for a while before traffic and income accumulates.
Reaching a partial “set it and forget it” stage demands you to blog:
- intelligently
- effectively
- confidently
for an extraordinary length of time.
You can do it.
You will do it.
But you need to know why you’re doing it.
Blogs require substantial active work to build passive elements into these assets.
Never lose sight of the sweet because temporary sour grabs your attention span.
See the Blogging Sweet
You can and will live your dreams through blogging if you do the work consistently.
Remember your goals.
See your dreams.
Revisit your vision.
Get through external obstacles.
Clear your inner world.
Yes
I opened my gmail a few moments ago.
Someone set a follow up email asking for a backlink on Blogging From Paradise Dot Com.
He does not follow the “set it and forget it” approach. He actively emails strangers who need not his services. He follows up once with strangers who do not need his services. He trades time, work, blood, sweat and tears for money.
I see no problems with his tactic. Everyone needs to earn a living. But he never gets that time back. Nor is the high failure rate (almost every pro looks past his emails) a wise blogging trade.
I opened my blogging back office now. A kindly blogger dropped a genuine comment on my highest ranking Google post:
How to Write a Blog Post: 8 Helpful Tips
The post consistently ranks for:
- “blogging tips”
- “how to write a blog post”
at least up to the publish date today.
I’ve no clue in hell what Google may do in the future with these posts.
Anyway, I benefited from “set it and forget it” blogging. I optimized a post for bloggers who want to know how to write a blog post. I set it up properly. I published it and distributed it. I forgot it. Google ranks it for at least two popular key phrases in my niche. The blog post works for me around the clock like a passive blogging asset, offering me freedom from time and location.
I hiked for about 4 hours today in the foothills of the Sierra Mountains in Three Rivers California. I did not think of this post once yet bloggers visited it consistently through multiple channels. Last I looked, this is a “set it and forget it” approach to blogging.
I frame each post to be a Blogging From Paradise employee. Optimizing posts for a clear reader sends organic, passive traffic to posts while I:
- sleep
- work
- travel
- hike
Imagine the guy emailing pro bloggers for 10 hours a day. Did he hike for 4 hours today? Probably not; he became busy following up with strangers who do not check spam folders. He became busier cold pitching new strangers who never gaze at spam folders.
I’m not judging the guy. But unless I clearly point out the downsides of the employee mindset how can you identify this potential blogging error and correct it?
Aspects of my blog are fully passive.
But I still need to work at creating:
- detailed
- long form
- targeted
- practical
blog posts.
I “hire” Blogging From Paradise “employees” each time I tap the publish button.
My “company” gets bigger with each blog post. Every blog post finds bloggers hungry for blogging tips after I distribute those suckers. My blog posts do not need to sleep or get paid. Perfect employees, eh?
I work daily but when I wish. Do you think the guy emailing strangers for 10 hours daily says the same?
Look at your blogging strategy.
Are you a blogging entrepreneur or employee who trades time and work for money?
Build a heavy passive element into your blog.
Create a content-asset that works for you around the clock.
Conclusion
Passive blogging income arrives after blogging consistently.
Enjoy freedom from time and location.
Blog intelligently and consistently.
Even after generating passive income no one stops blogging.
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