Finding guest bloggers for your blog adds a passive element to your strategy. This is one reason why figuring out how to get guest posts for your blog should be a question on the mind of many bloggers.
Most bloggers would not mind accepting and publishing helpful posts submitted by skilled guest bloggers.
Unfortunately, these types of bloggers do not grow on trees.
Skilled guest bloggers seem to be a picky bunch because each patiently developed their skills and credibility. You better believe that this crowd will only guest post on credible blogs.
This is why it takes quite a long time to build a blog into a target cherished by trusted guest bloggers. Patiently publishing a high volume of dazzling blog posts requires through due diligence, ample work and deep trust in the blogging process.
As someone who’s placed guest posts on high level blogs and who’s accepted guest posts from professional bloggers I write this post with both perspectives in mind. I know how credible guest bloggers think while searching for trusted blogs. Finding these types of bloggers has been one of my talents especial, at least when I accepted guest posts for Blogging From Paradise.
Set the sole goal to find highly-skilled, trustworthy guest bloggers. Do you want to hand the keys of your blog to unskilled, non-credible bloggers who sully your reputation, damage your credibility and leave a pile of cyber poop on your blogging domain?
I didn’t think so.
The first idea to seize is that in-demand guest bloggers need to see thorough, targeted blog posts published to your blog frequently to consider your blog as a guest post destination.
1: Publish Unique Long Form Blog Posts Weekly
Guest bloggers need to see that your blog is worth their time.
Publishing unique, long form blog posts tends to convince skilled guest bloggers that your blog is a credible resource read by people intrigued with your niche.
Aim for 1200-1500 words per post to offer thorough resources. Add details to give readers in-depth solutions to their problems.
Be practical; people love reading, understanding and using blog content for their benefit.
Format posts for easy reading and scanning. Some prefer reading while others pick and choose important notes resonant with them.
Publishing one new post at least weekly shows guest bloggers that you are not asleep at the wheel. These folks need to know that your blog is a current, timely resource before investing time and work in writing and submitting a guest post for you.
2: Buy Your Domain and Hosting to Be Credible
Invest money in your domain and hosting to be considered seriously as a target for guest bloggers.
Owning your blog emits a trusted vibe. Serious bloggers guest post on serious blogs. Investing in your domain and hosting is the first important step to be perceived seriously as a blogger.
I suggest paying up one level from cheap hosting packages because as your traffic increases these types of solutions seamlessly handle traffic surges.
Do you need further convincing to buy your domain and hosting?
Check out this post:
Domain and Hosting Considerations for Bloggers
3: Adopt a Clear Blog Design
Create a pleasing user experience to impress guest bloggers.
Adopt a clear, clean blog design. Make it easy for readers to navigate your blog.
Put a heavy focus on your blog content. Add ample white space to highlight blog posts.
Go easy on ads and even easier on less important widgets. Trash anything hampering quality traffic and blogging income growth.
Influence guest bloggers to see your blog in a trusted light.
Maintain a simple, uncluttered design to find guest bloggers for your blog.
4: Publish a Guest Post Page with Clear Guidelines
Play guest post matchmaker to save time.
Publish a guest post page with clear guidelines to find bloggers who meet those guidelines.
Weed out guest bloggers who do not follow the rules to leave those who do. Basically, this page tells you who to look past and who to choose as a guest blogger.
This step gives you the clarity to eliminate less mindful bloggers from the process to keep the mindful, detail-oriented bloggers perfect for submitting guest posts within your rules.
Remember that the goal is to find skilled guest bloggers who drive passive, quality traffic to your blog and active, quality traffic to their blog too.
Practical Tips
- list the guest post required word count
- demand highly-detailed, highly-targeted guest posts rich with practical tips and similar to posts on your blog
- allow 1 business or blog link via the author resource box
- include some humorous point in your guidelines and demand that the prospective guest blogger note that point through your first interaction; doing this weeds out the frenzied, unskilled guest bloggers who’d only be a nest of troubles to engage, anyway
Take that last bullet point seriously. If a human being is not mindful, relaxed and patient enough to completely read and follow your guidelines they are almost never a skilled, serious guest blogger who will seamlessly add quality content to your blog to benefit both parties.
Make The Opportunity Beneficial to Both Parties
Serious guest bloggers expect to see some quality traffic and income potential via your blog.
This is why you need to do a smash up job following all the other tips.
Remind them on your guidelines page that you promote all guest posts like your own. Note; you better do this to find highly credible guest bloggers.
Email the guest post to your list. Promote the post on Twitter, Facebook and LinkedIn via your:
- profiles
- Pages
- Groups
Explicitly note this aggressive promotional strategy through your guidelines page to entice guest bloggers with this sugary sweet, symbiont benefit.
After foolishly submitting guest posts to less mindful bloggers over the years I finally learned my lesson and only guest blogged for bloggers who pushed my guesties like their own. Why would I guest blog for someone who did not care about my guest posts? Promises of quality traffic and blogging income are airy but aggressively promoting my guest posts sends a loud, clear message that you want guest bloggers to succeed as much as yourself.
5: Engage in Genuine Blogger Outreach to Amplify
Amplify your guest blogging opportunity.
Engage in genuine blogger outreach.
Comment genuinely on respected blogs from your niche. Promote bloggers from your niche on your blog. Promote these bloggers through Twitter, Facebook and LinkedIn.
Expect nothing in return to earn their trust and to establish blogging relationships. Some of your blogging buddies will promote your guest blogging opportunity to their tribes to increase the number of bloggers you find for guest posting.
6: Follow a Long Term Strategy
Running a blog attractive to skilled guest bloggers requires ample time, work and patience.
Rome wasn’t built in a night and bloggers who need baseball bats to shed rabid guest bloggers never build such in-demand blogs overnight either.
Point blank; it takes a high volume of patient work spanning 1000’s of hours to build a resource which respected guest bloggers actually want to write for.
As a practical example, I worked on Blogging From Paradise for 1000’s of hours before skilled guest bloggers like Donna and Moss submitted these highly helpful guest posts to me:
First, you need to patiently build your blog into something special. Then the guest bloggers will arrive.
Never reverse that order.
Conclusion
Finding trustworthy guest bloggers requires you to slowly build a trustworthy blog.
Run a credible blog and guest bloggers will beat down your cyber door.
This is how to get guest posts for your blog.
Patiently do the onsite and offsite work to attract skilled guest bloggers to you.
Blogging Resources