How Do Bloggers Earn Affiliate Marketing Commissions?

  May 23, 2022 blogging tips 🕑 21 minutes read

how do bloggers earn affiliate marketing commissions


(Guest post from Donna Merrill Updated 5/23/2022)


One of the best ways for bloggers to monetize their sites is to write affiliate review articles.


Review articles will work for any blog or niche.


If you have defined your niche then you might want to think about writing an affiliate review post from time to time.


This can bring some revenue into your blogging business, while also helping to brand you as an authority.


People don’t buy products or services from just anybody.


They buy from people they trust.


As you write affiliate review posts on a regular basis people will come to trust you more and more for your expertise and opinions.


Of course this will lead to them being more likely to make purchases from your blog.


If this sounds like something that would help improve your blogging business from both the revenue and authority branding standpoints then I encourage you to give it a try.


Start With Your Niche


Find a niche you enjoy.


If you like pets then find something related to pets; maybe dog training.


Then find something in that niche that can be monetized.


The fastest way to do that is simply go to Amazon and put in your niche keyword like “dog training.”


Are people selling things related to that topic?


Keep in mind that you want to stick to a very narrow area within your niche.


It’s what we call a “micro-niche.”


If you choose to broad a field of interest it will be difficult to get visitors to your site.


Very few people who want to buy a specialty dog training collar, for instance, will look for it on a site called “AllAboutPets dot com.”


They’re much more likely to go to “TopDogTrainingTactics dot com.”


It just seems much more likely that they’ll be able to find what they want (training collar) on a dog training site than on a site that looks like it’s about everything in the world having to do with pets.


If your Amazon search shows very few products in your micro-niche, then you don’t want to spend a lot of time working on it.


Volcanic ash sunset, Jimbaran, Bali.

Jimbaran, Bali


At the end of the day it will be pretty tough earning commissions from it.


But if you see plenty of commerce swirling around your micro-niche then you’re on the right track.


Dig in, find products to promote and you’re on your way.


What Topics Do You Write About?


It’s important that you choose a topic or micro-niche that is interesting to you.


You’ll be doing a lot of writing on the topic and if you’re not too interested in it you’ll feel like you’re working really hard.


People don’t feel like they’re working really hard when they’re doing something they love, or something they have a high level of interest in, anyway.


Isn’t that the reason you’re working online to begin with?


If you want to go to a job you hate every day, hey, they’re everywhere.


But in the online world you can be the master of your journey.


You can refuse to tolerate to live a life of push and pull, and instead, be in the flow of your purpose, your love, your passion.


Yeah, that’s why I work online.


That’s why I blog.


How about you?


Find a topic you really like, make sure there are plenty of products and services within that micro-niche, and you’re in a sweet place. 🙂


Find a topic you really like, make sure there are plenty of products and services within that micro-niche, and you're in a sweet place. 🙂Click To Tweet


Take the next giant step forward.


Share Things Your Readers Want, ie., Don’t Sell… Share


Start writing!


Write about things that people in your micro-niche want to hear about.


If your micro-niche is healthy juicing, then think about what your audience wants to know about.


What are their problems?


What solutions can you offer?


For instance, if people want to increase their energy, what kind of juices will help them do that?


Maybe you can write an article about why ginger is such an important juicing ingredient.


And on and on.


Keep finding out what people want to know about within your micro-niche.


This is your audience, your readership.


Give them information they want.


Give them solutions to their problems.


The purpose of your blog is not to sell juicers, it’s to improve the lives of your readers.


That means, helping them find solutions to their problems.


When you blog with this objective clearly in mind at all times, people will want to read your blog.


They will start to think of you as an authority on your topic.


And when the time comes to buy a juicer, or a juicing course or recipe app or whatever… they will trust you enough to buy it from you.




Because you don’t spend all your time trying to “sell” them things.


High Peaks Wilderness Region Blueberry Cobbles Trail New Russia New York

High Peaks Wilderness Region Blueberry Cobbles Trail New Russia New York


You spend most of it trying to help them improve their lives, be healthier and happier and just enjoy life more.


Bottom line… people want to hang out with you.


Hey, you’re not a gumshoe, slickster sales person… you’re a rock star!


What Products and Services Would Be Helpful To Your Readers?


To monetize your micro-niche blog, you have to write compelling affiliate reviews.


That means you need to pick products and services to review ranging from lesser to a big ticket affiliate marketing program.


So, how do you find them, how do you choose which ones to run with?


Well, really, this article is not about mining for top affiliate products, but I’ll give you some quick advice.


Find affiliate sites that have a nice range of products and services you can sell.


If your micro-niche is “infants”


Find places that sell infant clothing, baby monitors and cribs for instance.


This gives you a wide range of price-points to work with.


You could promote very cheap clothing articles like socks or hats in the background of your blog.


The main focus, though, could be on more expensive items like high-end cribs or strollers.


This way, you have many opportunities to make a commission.


You could find these products as an affiliate almost anywhere.


Everyone thinks of Amazon first and that’s a good one.


But don’t forget that most of the mega-retailers also have affiliate programs.


Places like Walmart or Target are good to check out.


If your focus is on information products/services, like “website themes” or “make money online” or “digital video production”… then check for places that carry digital products.


Clickbank is probably the one that comes to mind first, but there are many others.


Just grab your affiliate link and write a review of a digital information product or service you want to promote, and you’re in business.


How Do I Write An Affiliate Review Post?


So, now we get down to the meat and potatoes.


How do you actually write an affiliate review post that will convert your readers into buyers?


Here are some guidelines that will help keep you on track.


Write For Your Audience


Well, the biggest thing you need to do is make sure you are reviewing products and services that are the kinds of things your readers will be interested in.


That may sound obvious, but people fail all the time at this step.


Here’s how.


Let’s say your blog is about the best ways for people to lose weight.


So clearly your audience is interested in losing weight.


Somewhere along the line you get interested in a video training course that shows people how to do marathon training.


Opotiki, New Zealand.


Your intentions are good.


Knowing that one great way to lose weight is to exercise, you figure this is something your readers “should” be interested in.


Here’s the problem.


Training to run a marathon is not something that a high percentage of your audience will consider to be a great way to lose weight.


Now, you may make a great case for the fact that it is, and you could show them charts and facts and figures to prove your point.


But most of your audience will probably never get that far because they won’t even click on the article to begin with.


If they do, there’s probably only a slight chance that they’ll read it carefully enough to be convinced that marathon training is really something they ought to be doing.


Many people may not be in good enough condition to even consider this kind of rigorous training, many may be too old (or think they are) and yet others may just hate running (lots of them around).


You see, you may have a great idea and be really sincere, and the course you are affiliating may be the best one on the chopping block.


But any time you find yourself trying to convince people that they want or need something it becomes a chore and a sales pitch instead.


Any time you find yourself trying to convince people that they want or need something it becomes a chore and a sales pitch instead.Click To Tweet


Instead, stay as close as you can to what you know your audience wants.


I’m sure you’d get a lot more people to read a review of a training that shows easy exercises anyone can do while sitting at their desk or in their car.


So many more people can see themselves doing that, rather than marathon training.


You are likely to get even more people to be interested in reading about a video that shows them how to lose weight by following a fun 10-minute daily workout.


The closer you stay to exactly what your audience wants, the better your chances of earning the greatest commissions from your review articles.




How to Connect with Your Blog Audience



The Best Reviews Are For Products You Use


When know your audience will love, then find a great product and try it out for yourself.


Buy it!


Use it.


Go through the entire course and see if YOU benefit from it.


If not, ditch it.


Go on to another.


Once you’ve got a product that you love, sit down and write an article about your experience with it.


Don’t just tell folks you loved it, tell them why… and in great detail.


Believe me, people are far more interested in your experience with a product, than with some standard sales page copywriting points about it.


Tell Your Story


Always make it personal.


Tell people why you got this product, what you expected from it, what your results were and why you would or would not recommend it to your readers.


Make it read like a story, not a bunch of sales points.


The more personal your article is, the more commissions you’re going to earn from it.


Camels, Nizwa, Oman

Nizwa, Oman


It’s really just that simple.


Use photos of you using it, or a video of yourself talking about it or trying it out.


Whatever fits the situation, do it in person and make it fun 🙂


Do You Love Or Hate The Product?


Always tell people why you love a product, or course.


But tell them things you don’t like about it, too.


Believe me, people will trust your review far more when you tell them what really annoyed you about a product, even though you still love and recommend it overall.


Let’s be real.


Nobody loves everything about anything, you know what I mean?


How Has It Made Your Life a Little Bit Better?


People are reading your review because they want to improve their lives.


They’re not reading about a product or service out of idle curiosity.


They are considering whether or not the product you review is worth buying.


Well, it is if it improves their lives.


Will it?


Well, you don’t really know because you can’t be sure what their situation is.


But you can let them know how it made your life a little better.


If that story resonates with them, if it reflects their personal situation, they’ll be that much closer to buying it.


Not only that, though.


They’ll also be more likely to buy it from your affiliate link since you’ve just built a closer relationship with them by sharing your personal story.


You see, people often shy away from buying something through an affiliate link.


So the more personal you are in your review, the more likely you are to break through that barrier.


This clears a big hurdle and helps you to earn affiliate marketing commissions.


Who Is It Perfect For?


Make sure your review post details who the product is for.


This is important because it addresses the exact concerns of your most highly targeted audience.


It tells them they’re in the right place, that they’re on the same page with you.


It confirms to them that you are the person to help them.


It confirms to you what your audience is most interested in.


Who Is It Wrong For?


As I’ve said before, it’s really important to detail who the product is not for.


This shows readers your transparency and genuine concern that only people who really need the product will buy it.


It also weeds out potential problems.


For instance, if you tell them the problem is not for people who already have a strong Facebook following, you won’t be getting refund requests based on complaints that “this is nothing new, I already have a Facebook following.”


Be honest.


Tell people “you don’t need this product if” …. then list those things.


What Are Some Of The Things You Don’t Like About It?


I’m repeating myself here.


But it bears repeating.


Always point out the shortcomings of a product you are recommending.


People need to know that you’re being real and not just pushing for a sales commission.


People need to know that you're being real and not just pushing for a sales commission.Click To Tweet


Are There Alternatives?


Now, this is a very interesting thing to add to your review posts.


Give your readers choices.


Tell them about alternatives to the product you are reviewing.




Because, first of all, people know there are competing products, and so let them find out about them from you.


Otherwise, they’ll start Google searching to find them and that takes them… guess where… away from your review post!


You want to keep them on your post until they make a decision to buy.


If you can show them all the best alternatives to your product, then you can control their decision making process.


Sunset, clouds and mountain El Valle de Anton Panama

El Valle de Anton Panama


It’s like a car dealer saying, “I know you came to see our cool MetroPoopo car (I hope there’s not really a car named that, heehee).  I think it’s the best, but here’s some others that are similar.”


What you’re doing here is telling people that you know they want to know about the competitors so, hey, stay right here and I’ll help you with that.


Now, that will ensure your readers, again, that you’re looking out for them.


Sure you want to earn affiliate marketing commissions.


But first you want to make sure to steer your readers, clients, prospects in the right direction.


It turns out that this can actually work for you in another way, too.


What if you review a product and then offer a comparison review of the 3 top alternatives that you pretty much know they’ve heard of and will want to look into before making a buying decision.


Let’s say you’re reviewing a WordPress theme.


You tell them all about WordPress theme “A,” the one you’re really trying to earn commission from.


But you also compare it to “B,” “C” and “D.”


Now, this can help you show them how “A” is their best choice, but…


It can also point to some of the features of B, C and D that they may prefer.


So, why not be an affiliate of all 4 WordPress themes?


That way, no matter what they choose, you will earn affiliate marketing commissions.


What Are Some Of The Better Ones?


Tell your readers about the choices they can make.


Even if you’re not an affiliate of all the alternative or competing products, you must be honest and let your readers know that they’re out there.


If you don’t, someone else will and you’ll end up on the short end of the trust & reliability stick.


Do it.


What Are The Big Benefits People Get When They Buy Your Affiliate Product?


Now, when you write your review post, make sure to avoid writing all about the features of the product.


No, no, people don’t care about that.


Focus on the benefits that people will attain when they buy it.


Quick example…


I’m reviewing ABC Website Hosting Company.


I can tell you about their c-panel, how many servers they have and so forth and so on.


Some people might be mildly interested in that.


Rivas, Costa Rica.


Those are features of the product.


But what I really want to focus on is the major benefit of getting private hosting for your domain, blog and website.


Here’s a couple of benefits…


“You can finally get your own website and start building an online business to replace that boring day job.”


“You don’t have to know anything technical at all.  These guys at ABC Website Hosting Company will do it all for you, and they’ll even get on the phone anytime of any day to help you out.”


Nobody wants web hosting.


Everybody want to build an online business, get rid of the day job, and have somebody help them out with all the technical stuff.


Those are the real benefits.


Bloggers earn affiliate marketing commissions by focusing on those big time benefits, instead of dwelling on the boring deets of every little feature of the product or service.


Why Should They Buy It From You And Not Somebody Else?


Well, yea, you want them to buy it from you… don’t you?


But what’s to stop your readers from reading your review and then buying the product directly from the company that owns the product?


People do that.


I don’t know why exactly, but here’s the main thing… they trust the owner of the product far more than it’s representative or affiliate (you).


The very fact that you stand to earn an affiliate commission unnerves a lot of people who think, “he/she is just doing this to earn a commission.”


Sometimes, they mistakenly think that they’ll be paying your commission on top of the price of the product.


Or they think if they buy it from the company directly, they’ll get better customer support.


So how do you get them to buy it from your affiliate link?




If you’ve don’t a great job in your review, they’ll trust you more. When you interweave personal experiences and stories, they’ll like you more. Pointing out the alternative products they might prefer will earn you more trust.




When you blog consistently about the problems that this product will help solve… they might defer to your authority and expertise when making a buying decision.




If you write a killer review article




You can offer a bonus.


Yes, it can be another related product, usually an ebook of some sort.


But anybody can offer that.


Try to add a bonus that they can only get when they buy the product via your affiliate link.


For instance, when I offer an affiliate product, I typically offer to help people to use it properly in their business.


So, if I’m affiliating a Facebook ads training course, my buyers can contact me for advice on how to build good Facebook ad campaigns.


I’ll help them out.


Sunset Savusavu Bay Fiji

Savusavu Bay Fiji


Note, I don’t offer technical advice on how to use the product.  


That’s up to the product owners, and they usually do a far better job of that than I do.


I’m not tech support or customer service… I’m an online business and blogging coach who will help you figure out how the product you just bought can help your business or blog.


What can you offer as a bonus that will make people want to buy from your affiliate link?


How Does Your Affiliate Review Post Improve Your Personal Brand And Authority In Your Niche?


I hope you have a better idea, now, of just how top pro bloggers earn affiliate marketing commissions.


But I’d like you to keep one more thing in mind.


That is… your reputation.


All good bloggers know that their most important asset is their “personal brand.”


All good bloggers know that their most important asset is their 'personal brand.'Click To Tweet


Closely associated with this is their brand “authority.”


You see, earning the commission from your review post is not your most important goal.


It may feel like it is.


I don’t deny that most bloggers consider it to be.


But you don’t want to be like most bloggers.


You want to stand out in the crowd.


You want to be the rare blogger that can make a pitch in a way that actually improves their personal brand and authority.


How does that happen?


How is it that you can pitch a product and not look like you’re just trying to sell something (which you are)?


Here’s the thing.


If you have a crowd of people looking to you for leadership and direction, then you have an obligation to help them.


You have an obligation to be honest and straightforward.


And most of all, you have an obligation to do everything you can to improve their lives.


Improving lives includes selling things.


Let’s take a quick example.


If your niche is health and well-being then you need to establish your authority to talk about that subject.


Your informational articles and videos are great for doing that.


But you can also write a review post for a great juicer that can help improve the lives of your readers, too.


That kind of article can be written in a way that will increase your authority.


After all, in the process of selling the juicer, you will be teaching people why it’s so important for them to be juicing… right?


As you do, you will be building a great reputation and personal brand as someone who really cares.


That’s one of the reasons you keep updating them with products and services that can improve their lives.


Don’t believe me? Think: Dr. Oz, just one of many, many examples I could use here.


And don’t think this is only for nice touchy-feely subjects like health and well-being.


No matter what your niche is, it is your job to help your audience achieve whatever is important to them.


Fisherman, Inle Lake, Myanmar

Inle Lake, Myanmar


If they want to know how to dig a dry well, teach them how then sell them the best shovel on the market.


You an apply this to ANY niche.


That’s because in any niche, your audience is comprised of human beings.


They have problems they need solved.


Your job is to help them solve those problems with both information and the best tools available.


When you do, you are improving their lives.


That’s one of the greatest benefits you will ever receive from your efforts.


Even when you write reviews to earn affiliate marketing commissions.


Frequently Asked Questions


(Editor’s Note: Donna did such a fabulous job answering the question: how do bloggers earn affiliate marketing commissions? I wanted to take a moment to answer frequently asked questions about affiliate marketing.)


Which Type of Blog Is Best for Affiliate Marketing?


Any blogging niche related to tools, services are other products tend to work best for affiliate marketing.


For example, a sneaker blogger can earn steady affiliate commissions by selling his or her favorite kicks. Since higher end sneakers generally sell for $100 or more per pair a successful affiliate may generate substantial income through this stream.


Bookworms boost blogging income by publishing content about their favorite reads. Tech bloggers sell the latest and greatest gadgets.


If your readers seem highly interested in products or serviced related to your niche you can earn affiliate income through blogging.


What Type of Blog Posts Work Best for Affiliate Marketing?


Product reviews work well for generating affiliate marketing sales, as Donna noted above.


For example, the sneaker blogger mentioned above can review a pair of sneakers released by a famous basketball player like Kyrie Irving.


The blogger can share what they like and dislike about the shoes. Honest affiliates discuss:


  • attractive features
  • glowing benefits
  • negative drawbacks
  • various shortcomings


of the reviewed kicks.


Sneaker head readers who appreciate a genuine review purchase the sneakers to generate a steady affiliate income stream for the blogger.


Ranking on page 1 of Google helps to increase targeted traffic and affiliate income. Search engine traffic usually consists of highly interested readers prepared to buy a product after reading a fair review.


Should New Bloggers Be Affiliate Marketers?


New bloggers should open affiliate income channels by capitalizing on the efforts of folks who create products and services.


Earning a cut on offerings created by other people makes sense as a beginner blogger. Why would you create your own product or service if you have little blogging experience?


However, do not expect to earn substantial affiliate income for a while since you need to grow your:


  • traffic
  • exposure
  • credibility


before cumulative affiliate income becomes appreciable.


For example, if you earn $5, $20 or even $50 per affiliate sale you need to drive a heavy volume of highly targeted traffic to your blog. New bloggers attract a small trickle of blog traffic.


Don’t worry; the 300 people who visited your blog this month and did not generate one affiliate sale for you will increase in number month over month if you generously, patiently and persistently create and connect. Eventually, 300 people may visit your blog every hour, 6000 people may check out your blog daily and when 30 of these highly targeted people buy one affiliate product from you, the $5 affiliate cut adds up to $150 daily for one product.


Add two $50 affiliate sales for the day, three $20 sales and six $10 sales and you cumulatively earned $370 for one day. Not bad. If you make even $200 daily for one month you generate $6000 in affiliate sales for the month.


However, generously, patiently and persistently blogging intelligently for a long time precedes these heady numbers. Point blank; it takes a long time and persistent, highly targeted work to generate hefty affiliate commissions. But never let hard work scare you into becoming a struggling, failing blogger.


Make freedom your blogging goal and you’ll do what it takes to get the job done.


Your Turn


Now I’d like to hear from you.


Are you one of those bloggers trying to build a business based largely on affiliate marketing commissions?


What advice in this article has helped steer you in the right direction?


What have you learned along the way that might add to this conversation?


Author Bio


Donna Merrill is a pro blogger at  She blogs about blogging and building an online business.  She has authored numerous digital information courses and trainings, is the founder of a blogging membership site, and does private coaching with bloggers and internet marketers.

  1. Ana Páscoa says:
    at 10:26 am

    Hi Donna,
    Excellent article, following your advice, I just two weeks ago did the review of a tool I use, I did because I think in the segment and with support in my Portuguese language. It’s very important.
    The other tools are excellent, but support is only in English. But I will still publish the revisions. It’s a good thing to know English. I learned at the of age 40.
    Thanks for the awesome article,, it’s being a school for me, in commenting. I was afraid, I still feel. But it seems that the fear is fading.
    Maybe I’m making mistakes, but it was with the mistakes that I learned a lot.
    Thank you for your article. ALL THE BEST

    • Ryan Biddulph says:
      at 10:44 am

      Ana you are doing great with blog commenting! Thanks for reading and commenting; so happy you loved Donna’s rocking post.


  2. Durga says:
    at 11:51 am

    Hi Ryan,
    This was very informative post and says the earning points in affiliate marketing and the ways you can earn involving and not involving in the marketing.

  3. Monna Ellithorpe says:
    at 12:22 pm

    Hi Ryan and Donna,

    This is an awesome post which has helped me out a great deal.

    Between the two of you, I believe I have found a way to make writing and blogging work.

    Donna, your message: “What you’re doing here is telling people that you know they want to know about the competitors so, hey, stay right here and I’ll help you with that.”

    I’ve wondered many times on how I could provide the best information for my readers. For a long time when I would think of affiliate marketing in terms of writing, all I could think of was pens, paper, notebooks, etc. but you show that once you get through the one dimensional thinking of that, there are so many other things that I can review and share with my readers such as writing courses, creating my own writing course, books on writing and so many more micro niches (as you mentioned).

    Thanks again to you both, Ryan and Donna. It’s finally sinking in.

  4. Donna Merrill says:
    at 1:59 pm

    Hi Monna,

    What a great comment – It is finally sinking in. This has made you think and I’m sure that if you developed a writing course it would be amazing. You have that talent to help so many people. Affiliate products are fine, but it doesn’t brand who YOU are. And I know you well enough to say that you are an expert writer. So why not start a course? I know it will be helpful to so many people.


  5. Donna Merrill says:
    at 2:02 pm

    Hi Ana,

    It is great to know that this blog of Ryan’s has been a school for you. The first time we start commenting it is a little frightening, but as any thing else, once we get used to it, we get better at it. Your comment is great and I’m glad your fear is fading. As for making mistakes… is a great way to learn.


  6. Mazino says:
    at 2:10 pm

    Earning from affiliate marketing is never easy when starting. You have to write posts that will build your trust so that your audience can make that purchase. Another is targeted and quality traffic which is another big obstacle to bloggers who are newly venturing into affiliate marketing. Your post is very informative.

    • Ryan Biddulph says:
      at 4:03 pm

      In the beginning it can be challenging Mazino. Donna laid out a soup to nets framework for us to use and enjoy. Thanks much 🙂


  7. Sherman Smith says:
    at 5:34 pm

    Hey Ryan and Donna,

    What a great article! It was really on point.

    Many affiliate marketers are afraid of being transparent. They either never used the product, or had bad experiences with the product but try to sell it anyways. I remember reading a blog and they advice that just doing reviews whether you’re using or not will help to generate revenue. This was very bad advice!

    I like the fact that you pointed out that showing alternatives will help to build trust even further. Sometimes your target audience isn’t ready for the product you’re promoting and it’s going to give them some options that fits that current situation. Trust is key when it comes to marketing online, and if you’re this transparent then you’ll put yourself in the position to where you can build instant trust no matter what products or services you promote.

    Thanks for the share! Have a great week!

    • Ryan Biddulph says:
      at 10:03 pm

      Those alternatives are oh so key Sherman. I myself have pondered a few to add to my burgeoning affiliate library. Thanks much!


  8. Prosper Noah says:
    at 6:24 pm

    Hi @Donna!

    Thanks for such great Post, I totally agree with all of the tips here,what i picked most is the word TRUST.

    When your readers trust you then definitely they will buy through you .

    Thanks once again.

  9. Kimsea Sok says:
    at 1:47 am

    Hey, Ryan and Donna. It have been for while never reading your article.

    I was busy with some web development for project. Anyway, that was a nice article relating to affiliate marketing.

    To honest, I have only 4 or 5 articles review on my blog. LOL! I have no idea how to write a good review so skip writing it.

    However, I created some tutorial related to WordPress them and plugin. Those video give me some affiliate earning, but I believe it would be better if I can increase more review article on my blog.

    Next week, I plan to write a review on Web hosting service. Yes, of course. I had a bad experience with some poor quality hosting. I think it might be a good story for my readers.

    Thanks for sharing. I have a point now.

    • Ryan Biddulph says:
      at 9:40 am

      Kimsea great to see you bro! I look forward to your review too. I feel you do a great job with other reviews. I need to do a few more myself. Thanks as always 🙂


  10. George C says:
    at 2:40 am

    Great tips, authority is definitely a must, especially in the earlier stages when you’ve just begun. Not only does it separate your writing from a less confident blogger, but because you’ve just started out nobody has any idea of who you are, and so it’s important to give your readers a reason to keep coming back — and what better way than to show that you are a voice of authority and knowledge in your field, through your writing!

    • Ryan Biddulph says:
      at 9:37 am

      Exactly George. Writing, sharing, helping and serving are all affiliate sales boosters. It is about helping and Donna really nailed it with this post. Thanks much 🙂


  11. Carolyne says:
    at 8:28 am

    Starting with your niche very important. One must know why the blog must be rated in business perspective. How to go about it, be creative, eye catching, audience dedicated, website trafficking, well formulated content, theme oriented, language proficiency, consistence and above all keep it simple and straightforward (KISS).

    • Ryan Biddulph says:
      at 9:36 am

      Yep Carolyne; if you want to become a seller, and profit, start with and stick to 1 niche. Authority builder. Thanks much!


  12. Jane says:
    at 11:39 am

    Spot on Donna!

    Trust factor is so crucial – I definitely won’t buy from anyone’s recommendation. I need to trust the person even to click on a link that he/she recommends; buying comes next!

    Building that trust factor is the key to success when it comes to affiliate marketing.

    Thanks for the very detailed guide.


  13. Donna Merrill says:
    at 2:38 pm

    Hi Mazino,

    It will take time for sure, but not too long a time if you work at it religiously. Targeting traffic can be pretty easy if you ever used Facebook to do so. It can bring in a whole audience that may need your wisdom.


  14. Donna Merrill says:
    at 2:41 pm

    Hi Sherman,

    There are many ways to build trust from the start. It comes down to people engaging with people. Indeed, sometimes your target audience will not be ready for your offer of product/services. This is where engagement is so important on our list and also having a good sales funnel so they can have choices of various price points. Some people like to tip toe in, while others jump. The key is to keep on going.


  15. Donna Merrill says:
    at 2:44 pm

    Hi Kimsea,

    Writing a good review on something you use yourself always wins. Some people just write review after review and never use the product or service. That ends up in the dead zone lol. But writing a review on something you are excited about screams out to the reader.

    Good seeing you again,


  16. Donna Merrill says:
    at 2:46 pm

    Hi George,

    You put it so wisely. Once we know about something, we write a blog about it, do a video…anything to convey the content. In doing that, always be mindful that someone will benefit from it. After all, bloggers write for others and not for themselves…err…good ones that is.


  17. Donna Merrill says:
    at 2:49 pm

    Hi Caralyne,

    You hit the nail on the head with your comment. KISS always wins. People have a funny way of knowing if you are real or faking it. Call it intuition, or whatever.

    Also sticking to your niche is so important. That one I had to learn after some trial and error when I first started!


  18. Donna Merrill says:
    at 2:50 pm

    Hi Jane,

    Indeed, one must have trust in order to press that buy button. Before I ever purchase anything, I do research on the person if I don’t know them.


  19. Shantanu Sinha says:
    at 4:39 am

    Hello Ryan and Donna,

    Great piece of information up here 🙂

    Blogging is something about our interest, we can not go for any of the random topics and hope to get success.We need to write about the topic, in which we our interest shower up and we know about that pretty much.

    Indeed sharing is much more important than selling our products. We need to know what our customers really want and before try to sell them our products we should know their issues and try to solve it out. This helps to establish a long run relationship.

    Affiliate marketing is something hard thing to carve out at the beginning Sounds easy but not that easy to get going. Writing for your audience helps to build the trust factor between us and the customers.

    Thanks for the share

    • Ryan Biddulph says:
      at 10:33 am

      Yep Shantanu; setting the foundation can be challenging but by creating, connecting and writing for your audience those sales will increase. Thanks for the comment!


  20. Susan Velez says:
    at 6:26 am

    Hi Donna and Ryan,

    Wow what a great blog post for writing reviews that will turn into affiliate commissions. I have to say, I was just thinking about starting to write more reviews, personally, I don’t do enough.

    I love your tips about creating videos on using the products. That’s what I love to do. I know from my own personal experience, when I am considering buying a product, I first want to see how it’s used. So I’ll go to YouTube to find a video that explains the process.

    This will usually help me determine whether or not I want to invest in that product. If it’s difficult and it requires too much learning, then chances are I won’t purchase it.

    So creating videos of the products is a great tip. I also, agree with using stories on how it has helped change your life. While we all know that everyone’s blog is different and what works for one may not work for another.

    It’s always nice to hear about someone’s experience with a product. I am going to start using your tips to see if I can improve my affiliate commissions.

    My goal is to move away from freelancing and more towards affiliate commissions and product creation. So I know that once I start implementing these tips, it will definitely help me improve the content on my blog.

    Thanks for sharing these tips with us, have a great day 🙂


  21. shameem says:
    at 7:00 am

    Hi Donna,

    Nice share if you’re starting an affiliate website need to write for the audience and give them what they want to know about the product such pros and cons unless they statisfied your link will not clicked.Thanks for the article..

  22. Cori Ramos says:
    at 9:17 am

    Hi Ryan, Hi Donna!

    Congratulations on being featured here on Ryan’s blog. You are a rockin’ blogger! 🙂

    I love your tips for writing the perfect affiliate review. You are right on everything here.

    I’ve done some affiliate reviews on products that I’ve used and others that I have checked out personally to see if it’s something that would benefit me or my visitors.

    If it’s a product I haven’t tried, I read through the specifics about the product and read other reviews to get other’s opinions. I consider if it’s something I would use and if I decide to write about it, I’m honest with my audience and tell them I haven’t tried it…”but this is what I learned in case you’re considering to try it too.”

    The one thing I haven’t tried with an affiliate review is video – of course you know my issue with that. 🙂

    Thanks for all these valuable tips!

    I hope you both have a great week!


    • Ryan Biddulph says:
      at 10:17 am

      Cori we still wanna see that video! You look great and have super positive energy. I know that will come across in the video. I myself need to do more videos aligned with affiliate opps and my eBooks. Thanks for sharing 🙂


  23. Donna Merrill says:
    at 10:13 am

    Hi Agness,

    Great to know you have enjoyed this blog post and even better….that you learned from it.


  24. Nuri says:
    at 8:38 am

    Hi, Ryan, Very informative article. As I am new Blogger this article will help me lot more to do my Internet Bussiness.

  25. Donna Merrill says:
    at 11:03 am

    Hi Cori,

    Whenever I read a review you have done, I know you have done your homework. You give the pros and cons and if you haven’t used it you then research the h*ll out of it. Kudos to you. Now all we have to do is look into the eyes of that issue you have with video lol


  26. Donna Merrill says:
    at 11:11 am

    Hi Shantanu,

    You put it in a nutshell when you replied that we have to write for our audience. No matter what niche we are in, it is the same golden rule.


  27. Donna Merrill says:
    at 11:14 am

    Hi Susan,

    I can see you are on the right track. Before we affiliate a product, we want to be able to use it. Making a video and putting it on Youtube (and embed it on your blog too) can create much mileage.


  28. Donna Merrill says:
    at 11:16 am

    Hi Shameem,

    Covering those pros and cons of a product and/or service to be affiliated is always best practice.


  29. Gaurav Kumar Joshi says:
    at 2:31 pm

    Hi Donna,

    When it comes to make money from affiliate marketing most of the times bloggers do not know what to do, how to start and how to generate sales.

    The most effective way o make money with affiliate marketing is pitching the product that your readers already in need of. A blogger should understand the readers and offer the products of their interest according to the blog niche.

    Also a true review helps a lot to tell the reader about the pro`s and con`s of the product.

    I always believe in trying the product first, before writing review for my readers.

    Thanks for sharing the very detailed tips about how bloggers can earn huge affiliate commission.


  30. Fabrizio Van Marciano says:
    at 6:27 am

    Hi, Donna, this is a very detailed post on writing affiliate product reviews I must say.

    I try my best to write a review once per month, but not at all if I can’t find something that I’m going to likely use in my business.

    As well as detailed reviews, I’ve also found writing comparison articles, in-depth case studies using certain products and services, and even types of list posts for top tools, apps, etc to be very effective for crunching up those affiliate sales conversions.

    But probably by far, the best method for earning affiliate income I’ve found for me is through in-depth video reviews and tutorials. Hey, you could do both, write and review and do a video for double commissions right?

    Thanks for this Donna, a much-needed post for those in the dark about how to do affiliate marketing as a blogger.

    Have a great weekend, and you too Ryan 🙂

    – Fabrizio

  31. kamlpreet kaur says:
    at 3:02 am

    fabulus article, following your advice, I just two months ago did the review of a tool I use.
    thanks a lot for sharing this article.

  32. ibrar says:
    at 9:41 am

    Focus on the basics first, getting a good website up,
    a strong foundation of SEO and an effective outreach program to kick things off.

    you can build on your successes and pretty soon you’ll have to hire your own customer response team,
    to whom you can refer this article for pointers

    Good luck out there!

  33. sripani says:
    at 8:58 pm

    I do agree with the trust factor, which is very important for the affiliate bloggers to gain from the visitors,now the trend is most of the bloggers who focus on affiliate earnings spend lot of time in social networks.

  34. Kalin Stanishev says:
    at 10:10 pm

    This is an excellent article! The only bad thing about it is that showing how easy it is to make money via the internet, everybody wants to try… which may end up in quite hilarious situations.

    • Ryan Biddulph says:
      at 10:24 am

      LOL Kalin I like that. It *is* hilarious sometimes to see how folks try to earn scratch through affiliate marketing. Or any channel for that matter. Thanks much 🙂


  35. Lisa P. Sicard says:
    at 10:10 pm

    Hi Donna and Ryan, so nice to see you here Donna at Ryan’s place. I loved your point about when writing reviews that you should tell your audience about the other products out there. I would not have though to do that. You got me thinking for my post to go live tomorrow – I may be doing more updates to it 🙂
    I would like to have used a product too before writing on it unless I heard from others I trusted how good it is.
    It is also interesting that I’ve recently purchased some things from fellow bloggers that I’ve known a long time. It makes me realize just because someone won’t buy from you now doesn’t mean that they won’t in the future.
    Thanks for all the tips in the jammed packed post Donna. Enjoy the new week ahead.

    • Ryan Biddulph says:
      at 10:32 am

      Lisa it is funny how you say that. I too bought products from bloggers I have followed a long time but just recently. You never know when someone wants to dive in. This is why I always always always include persistent calls to action for folks to buy my eBooks, especially if they were on the fence about buying the first read. They may be waiting; I want to get them caught up on all 126 in this lifetime LOL. Thanks as always 🙂


  36. Tanvi Singh says:
    at 3:51 pm

    I have a blog that is based on inspiring people in any aspect of life. Most of the posts I like writing about is celebrity net worth and thoughtful post. How do I choose a product for affiliate marketing because nothing goes with these types of topics. Kindly suggest

    • Ryan Biddulph says:
      at 9:25 pm

      I am not sure Tanvi. I know of no affiliate products in this niche. But you can write an eBook on the topic. Or perhaps open up ad revenue streams as you build your traffic over time.


  37. Ajay mahamana says:
    at 5:31 am

    Hi donna,
    This article is informative and valuable and I have faced problem to create an account on Clickbank (affiliate program) can you tell the another affiliate marketing program for the best commission.
    I am waiting for your kind reply.

    • Ryan Biddulph says:
      at 8:23 am

      No affiliate program gives the best commission Ajay. You earn optimum profits through developing your skills.


  38. Simon Harrison says:
    at 6:16 am

    excellent article. I recently started a football(soccer) blog and need a hand on the shoulder, so to speak. The information presented here will hopefully help me focus better on presenting quality content. Thanks so much!

  39. Ankit Kumar says:
    at 1:17 pm

    I knew most of them. I have been blogger for 8 years now. But still, I admire your writing (PS : We are facebook friends)

  40. Bijay Gupta says:
    at 2:34 pm

    Hey Ryan and Donna,

    This is a very helpful post for everyone struggling with affliates on their Website/Blog.
    I have started putting efforts into my Blog. I do have affiliate links but doesn’t seem to convert, After Reading this content I can say that I miss lot of points that needs be worked on such as building the trust that’ll definitely help me out.

    Thanks a lot for Sharing.

  41. Prosper Noah says:
    at 4:05 am

    Hi Donna and Ryan,

    Lovely, long awesome post Lol
    Affiliate Marketing if done right is super easy

    This post will definitely help alot in pulling affiliate commissions the right way..

    Hope you are good ?☺

  42. Simran Tiwari says:
    at 8:20 am

    This is a very helpful post for anyone who is having trouble with affiliates on their website/blog.
    I’ve begun to devote time and effort to my blog. I have affiliate links, but they don’t seem to convert. After reading this content, I can say that I’m missing a lot of points that need to be worked on, such as building trust, which will undoubtedly help me out.

    Thank you very much for sharing.

  43. Donna Merrill says:
    at 12:33 pm

    Hey Ryan,
    Going over this again a year later was so much fun to go over again. I looked at the video and all I could think of is that I need to get back on that more

  44. Ryan Biddulph says:
    at 11:19 am

    You can go in many different directions.

    Some ideas:

    – write and sell eBooks
    – create and sell courses
    – coach
    – consult
    – engage in affiliate marketing
    – sell sponsored posts

    Each requires more work than just embedding Adsense code but the front end work makes up for the backend profits. By that, I mean that most Adsense bloggers take this route because it is easy to embed code and also easy to get approved, especially in developing nations like India, many countries in Africa, etc…..however, the ease on the front end means you need to bust your ass to get 100,000’s of highly targeted visitors on the backend to actually make money. Almost no bloggers understand this. Naturally, almost all Adsense bloggers make pennies, get frustrated and quit because they never realize that if it is super easy to set up some income channel like Adsense, the big Adsense pay comes after working like a beast to drive 100,000’s of traffic-folks to your blog, being highly targeted in nature. Google never tells you this. Most bloggers never tell you this. But I am. 🙂

    The other channels require far less work, and far less traffic, to actually make money. For instance, if a handful of bloggers visit my eBook page:

    and buy even 1 eBook, I receive $20 or $10 in sales. Do you know how many freaking visitors you need to get $20 of Adsense revenue?

    Even better? If a handful of folks visit my courses page:

    and a few buy a few courses, I earn $200, or $400, or more in sales. Profits compute to a little less than each for the commission that Selz and Gumroad takes.

    Do you understand how many 10,000’s of visitors you need to visit your blog to make $400 USD in Adsense code? Absolutely nuts, how much traffic you need.

    Do yourself a favor. Create and sell a $100 or $200 course. Make more money in less time. Toss Adsense to the side. I feel like Google, Facebook and Twitter hold bloggers hostage. There is a big world and much more money out there.

  45. Rev says:
    at 5:44 am

    Hi Ryan Biddulph , Good day. This is a perfect guide for any beginner to the world of Affiliate Marketing. It can often be super confusing when you are new to affiliate marketing and you may not be aware of how to go about things. This article is great as it talks about the various factors that can make Affiliate marketing good. I agree with every single point that has been mentioned above.

  46. Martin Pavey says:
    at 1:41 am

    Donna blows me away!

    The truth is, I’ve been a very selfish entrepreneur. I’ve realised recently that I haven’t really been taking the audiences needs and desires into consideration. It’s very humbling but also incredibly exciting. I have always genuinely wanted to help people but I forgot to help myself first and get over my ego and psychological blocks.

    What problems do people want solved? Powerful. How can I help them, how can I turn my experience into answers and prosperity for them? That’s the key and reading you, Ryan and Donna’s work has been a revelation on how to do that.

    Thank you.

    • Ryan Biddulph says:
      at 9:54 am

      I see you are on the right track Martin! I went through a similar journey of thinking egoically towards thinking about other’s problems, issues and how to address their needs.

  47. Vidyut Jha says:
    at 1:25 am

    Hi Ryan,
    I believe that your an awesome guy and your course is also! How can I enroll these course? Can you please help me in for making in money with affiliate program because i have a blog but i can’t able to make money

  48. Tina syed says:
    at 1:58 am

    Hi, i recently start affiliate marketing and your blog is really helpful for me. please keep writing about this.

  49. Didarul islam says:
    at 1:07 am

    Hi Ryan
    This is a Very helpfull post. It’s really profitable for beginners who starting new affiliate. Keep writing.

  50. Rob Dyer says:
    at 4:57 am

    Excelllent A-Z post Donna! Honestly you could drop all of this into an ebook and sell it. Love the no BS/no fluff approach. Just all the essentials anyone needs to get started on their affiliate journey.

    @Ryan You always get the best guest bloggers!

  51. Prince Boateng says:
    at 11:39 am

    Excellent post Donna. I think affiliate marketing is the easiest way to make money online. For a beginner it is sometimes tiring but you have to put in the effort all the time.

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