What Does a Blogger Do? |

Ryan Biddulph March 18, 2026 blogging tips 🕑 6 minutes read

Hermosa Beach California USA

New bloggers rarely understand specifically what a blogger does.

I queried “bloggers” on Google a few moments before writing this post.

I spied a healthy volume of helpful content.

But I understand why beginners usually feel overwhelmed at the outset.

What does a blogger do?

What specific work goes into becoming a successful blogger?

Is it just writing about whatever’s on your mind?

Or does blogging involve a wee bit more than that?

Beginners tend to be intimidated because they have no idea what they’re getting themselves into.

Blogging means many things to folks new to this gig.

I’ve seen blogging attributed to everything from YouTube to Instagram. But users from those sites are just using social media not blogging

Bloggers invest in their domain and hosting and typically begin their journey on WordPress Dot Org. Yes; I am partial to good ole’ WP Dot Org. But it ain’t even close in terms of platforms. WP D O tops the list. Every other platform comes in a distant second.

What responsibilities go into being a blogger?

Genuine bloggers fulfill these five roles.

1: Create Content

Bloggers create content consistently.

I publish one long form post at least weekly although recently I have published one post daily.

Don’t be overly ambitious. Set modest goals realistic to your mind.

Research, write and publish long-form posts consistently. Aim for 1200 words per blog post to give readers thorough solutions to problems.

Creating content is a serious skill. Nobody gets good at this skill overnight. Every blogger needs to practice diligently before publishing credible content on a regular basis.

I only became a trusted content creator after publishing content for hundreds of hours.

Bloggers need to work out the kinks before publishing with confidence.

Being a creator is the blogging priority.

Content makes your blog go.

Blog posts fuel your blog.

Create!

Bonus Practical Tip

Creating content around a personal brand distances you from the blogging herd.

No one needs to do it. Yet building a personal brand makes your:

blog
online business
web presence

highly memorable.

Look at my featured image above.

My travel photos make my blog stand out.

Who quickly forgets a blogger posing beside a Great White shark?

Factor in my practical blogging tips and I am likely to stay on your mind for a while.

That’s good for me but good for you too.

I thrive but you give yourself permission to build a strong personal brand based on my persistent example.

2: Manage a Blog

If I’m being transparent, I’m not a fan of the management aspect of blogging.

But running a blog involves taking care of the back office stuff from time to time.

My web developer handles all design elements. He also does everything technical through my back office.

Other than that, I handled all the nuts and bolts over the years from activating the proper plugins to embedding widgets to catching spam with the right strategy.

Managing your blog involves updating your theme to be current.

Ensuring that everything appears to be functioning properly is also important. This is why logging in on a daily basis at least is a good idea. The online world changes quickly. Hackers look for vulnerable sites run by bloggers asleep at the wheel.

Beware of getting caught up in the management aspect of blogging. Beginners waste precious hours trying to get everything perfect on the tech side of things. Remember your blogging priority. Create content.

Hire a capable web developer to manage the tech stuff. Or do it yourself via a YouTube tutorial.

3: Engage a Community

Engage your community to build a strong tribe.

Check your email, chat via social media and reply to comments on your blog. Earn reader trust by listening to your following.

Spot their problems. Publish solutions to their specific issues with your blog content.

Listening is a skill that all of us need to work at. Everyone appears to be a good talker but listening is another story.

Train yourself to quiet your mind when somebody else speaks. Zero in on every conversation to develop compassion.

Reply to readers in a timely fashion.

I like to reply within 24 to 48 hours although sometimes I respond far more swiftly.

Building a community drives referral traffic and referral business.

Happy readers who appreciate your willingness to listen to them freely send traffic and income to and through your blog.

Appreciate your tribe.

Treat them like gold.

Your community co-creates your blogging success.

Plus it feels fun to know that you’re not alone

4: Market

I read a quote from a billionaire once.

He observed how a stunning number of people have fabulous ideas. But a small percentage of these individuals work a proven distribution plan to get the word out.

I have come across genius ideas from genuine folks during my world travels. None possessed a distribution plan save sharing the concepts with strangers, one-to-one.

Most bloggers fall within the lot of having good ideas but horrible distribution plans.

Marketing your blog involves building an email list, sharing practical content through social media and encouraging readers to share your content.

Get off-site.

Guest blog on sites from your niche. Drop genuine comments on related blogs. Answer questions on Reddit and Quora. Answer questions on forums from within your niche.

My favorite tactic these days is running Facebook and LinkedIn groups for bloggers hellbent on scoring practical blogging tips.

I publish helpful blogging tips to these communities daily. Targeted users join my groups organically (based on content found through social media) and gradually migrate to Blogging From Paradise Dot Com.

Believe it or not, one of the most underrated ways to market your blog is to write and publish the next post. Following tip number one diligently feeds this strategy.

Every new blog post directly or indirectly markets old blog posts.

5: Monetize

Almost every new blogger wants to skip to this step and make money quickly.

Every single one of these bloggers makes a huge mistake.

Monetizing successfully comes after you earn trust by following the prior four steps.

However, monetizing is necessary to actually receive money for your efforts. Full-time bloggers go pro only because they open income streams.

Sell online courses, sell eBooks, coach and consult. Create courses to establish credibility. Write eBooks to gain trust. Self-publishing products builds topical authority in your blogging niche.

I only create and sell what my readers explicitly told me to create and sell. My online course and eBooks for sale are the byproduct of what you told me to create and sell.

I think that’s the smart way to become a professional blogger.

Do what your readers tell you to do because these individuals become your customers, clients and referral business builders.

Consider engaging in affiliate marketing, embedding advertisements and placing sponsored posts. But understand that ad revenue and sponsored post revenue remains scant until you drive a heavy volume of highly targeted traffic. Reaching that point takes many years of consistent, intelligent blogging work executed persistently before you make much money at all.