Hua Hin Thailand
Leveraging is one secret to becoming a successful blogger.
Doing one thing then leveraging actions based on this singular act saves time. Leveraging saves work too.
Leveraging your blog offers you freedom from time and location.
Work becomes increasingly easier. Why? You leverage the stuffing out of blog posts to create a dizzying array of content from a single post.
This is wise.
However, most bloggers struggle because few leverage. Pride, foolishness or general ignorance compels bloggers to create something new and unique each time out. Burnout follows. Quitting follows.
No One Is THAT Good
No one is that good, and even a fairly prolific dude professes this truth.
No one creates 30 new, unique, fresh pieces of social media content daily from scratch. If this individual exists I would love to meet them.
Smart bloggers turn one blog post into 20 updates for X, 10 updates for Facebook, a Reel, a Short and 5 updates for groups on LinkedIn. Create one piece of content. Leverage that content to the hilt. Be seen and heard in many spots. Namely, X, Facebook, YouTube and LinkedIn based on the practical example above.
Turn One Thing into Many Things
Do one thing. Turn that one thing into many things to appeal to a targeted but ever expanding audience.
Otherwise, you will go bonkers attempting to cultivate new content ideas each time you create something online. If you ever want to waste time and obliterate your peace of mind……this is the way to do it. Trying to originate everything drives you mad.
Leverage.
Do what successful bloggers do.
Make Everything Count
Wise bloggers make everything count.
Pros do not waste time. Everything behaves like an asset.
Hire Content Employees
I visualize each blog post as a Blogging From Paradise employee working for me 24-7, 365. I promote all posts aggressively through:
- X
to enhance my blog reach.
But that is just the beginning.
I also leverage my blog to the max through other creative channels.
Why?
Established bloggers do not reinvent the wheel every time out. Trying to create new ideas consistently becomes futile because you run out of time.
Imagine if I tried to create new content every time out on X? I would have burned out years ago. Or 700,000 updates ago. I copy and paste snippets from blog posts at times. Other times I craft new content. Mixing the two works for me because I save time and energy by leveraging what I created. No need to dig deep to publish something new every time I use X.
Think Like an Entrepreneur
I spent a chunk of time online thinking like an employee. The days were dark and full of terrors to pilfer a line from a favorite series of mine.
I did one thing. I wanted to get paid for that one thing. I seemed used to getting a paycheck for completing a specific task. I had spent a good decade following this common recipe. Do one thing. Get paid weekly for doing that one thing.
Guess what?
Business Does Not Work that Way
Running an online business never works that way.
Entrepreneurs patiently build assets that work for them around the clock.
Leveraging content builds assets. One blog post becomes ten pieces of content. Ten pieces of content stream along ten networks to expand your reach far and wide. Meanwhile, you enjoy life offline.
Assets reach your targeted reader through various channels around the clock. Leveraging one blog post into multiple forms of content takes mindful work. Being patient is part of the leveraging game. Formatting content properly lets each piece of content work for you passively.
That’s the employee effect.
You and I have not the means to hire employees to build a company.
But at least our content does the trick for us; if we leverage our blogs successfully.
Leveraging Lets Content Work for You
Leveraging uses your blog to the max.
Look closely at your blog.
Do you leverage it?
Do you leverage your content?
Or do you publish content and forget about it after going live?
Why Leverage Content?
You will run out of time unless you leverage.
After I publish this post I will leverage the content to save time. Imagine if I just published the post, promoted it in a few spots then forgot about it? I would run out of time because the content would die. Nobody would see it, for starters. But beyond that, I would gain zero traction on social media. X and Facebook do not favor links. Text-based content hits the social media algorithm mark. Sharing snippets from blog posts to social media makes sense.
Leveraging Ideas
- optimize content for Google
- publish long form blog posts to drive organic blog traffic
- turn blog posts into updates for X, Facebook and LinkedIn
- convert blog posts into videos for YouTube
- slice and dice blog posts into other blog posts
Create a blog post. Leverage that sucker to the hilt.
Never try to reinvent everything. Use what you already have to help more people. I dwell on these ideas as I write blog posts but more importantly, I consider these concepts before I sit down to create content for social media.
Turn one creation into many creations.
Remove pressure from your mind.
Release the burden from your being.
Blog intelligently.
Copy and paste a few paragraphs from your recent blog post to X, Facebook and LinkedIn.
Create a long form video based on these paragraphs. Publish the video to YouTube, Facebook and LinkedIn. Create a short form video based on these paragraphs. Publish the video to YouTube, Facebook and LinkedIn.
Save time. Save work. Reach far and wide by leveraging.
Think Ahead
Before writing a blog post, think ahead.
Make the content practical to easily dissect it into many smaller, practical pieces of content.
Think like an entrepreneur.
Leverage.
Be free from time and location as your content works for you across multiple channels.
