Do You Worry About the Blogging Competition?

  January 24, 2024 blogging tips 🕑 5 minutes read
Playa Potrero, Costa Rica

Playa Potrero, Costa Rica

 

Bloggers typically make one massive error.

 

This mistake adds needless work to the blogging equation.

 

Actually, this error shifts your focus from folks you need to be helping toward people you should be looking past.

 

Does that sound like a smart business strategy?

 

Should you focus on people you need to be looking past to ignore people you need to help in order to succeed?

 

Making matters more challenging, bloggers often share this seeming talisman of wisdom as quite the mainstream teaching device. When most bloggers teach and follow this concept it seems difficult to escape its principles or to…..gasp….not trust it and move in the opposite direction.

 

What is the colossal blogging boo-boo?

 

Bloggers tend to focus time, attention and energy observing the behaviors of bloggers in their niche because they fear competing against these bloggers versus spending most time, attention and energy creating targeted, detailed content for their ideal reader.

 

If you spend most time, attention and energy creating detailed content for your reader and engage in genuine outreach you will drive quality traffic and business over the long term.

 

If you stare at the alleged blogging competition to study their ways and fear them grabbing your nut it means that you are not creating content for your perfect reader.

 

Does it make sense to study people who are not your perfect reader?

 

No.

 

Does it make sense to fear someone in your blogging niche in a universe of abundance?

 

No.

 

Does it make sense to waste time fearing someone in your niche and trying to beat them out or compete against them or to copy them when your perfect readers just want your content to help you go full-time?

 

No.

 

Does it make sense to be afraid since fear is an illusion?

 

No.

 

Does a decent chunk of business advice for blogging depend on the emotion of fear?

 

Yes.

 

If you follow fear-based advice when fear is an illusion does it make ya kinda insane?

 

Yes.

 

The world is insane guys. In case you did not recognize it yet, worldly principles tend to rest on fear. Business fundamentals often honor fear. Blogging strategies often depend on fear as well.

 

If you blog from year just expect to make things tougher on yourself since fear is a destructive emotion.

 

Fighting a destructive emotion when the competition isn’t even there appears to be even more zany; not unlike punching at air.

 

The Blogging Competition Is a Ghost

 

Abundance exists.

 

Shortage is illusion.

 

This is the truth.

 

This is why the blogging competition is a ghost. It is not there. It does not exist. It is an illusion.

 

Consider the idea of competition to be a ghost. Would you study a ghost very closely to observe how to compete against it? No; you would not….unless you want people to think that you’re nuts.

 

A ghost is a ghost. Wispy, seemingly formless and airy, it is nothing to go against because in essence it is nothing.

 

The blogging competition is a ghost because it is fear in your mind. Being afraid of someone getting your cheese is utterly insane because you and I live in abundant universe. No limits exist. The supply is infinite. The potential is limitless.

 

How can another human being make the supply finite? How can another human being make potential limited?

 

Do you see why it makes no sense to even consider the idea of blogging competition?

 

Befriend Resonant Bloggers in Your Niche and Help Targeted Readers

 

Here’s how I do it guys.

 

I befriend bloggers in my niche by helping them and expecting nothing. Some befriend me, promote me, endorse me and drive quality traffic to Blogging From Paradise.

 

I help targeted readers with targeted, thorough content. Publishing blog posts, guest posts and detailed social media updates drives targeted readers to my blog.

 

This is the way.

 

If a blogger from my niche does not resonate with me I look past them to resonant bloggers and targeted readers. I do not fear that anyone can take my cheese because there is not a limit to the cheese.

 

What About Studying Bloggers from Your Niche from Curiosity – Not Fear – to Mimic their Success?

 

Curiously study bloggers from your niche to mine and cultivate abundant ideas of theirs but remove any fear, scarcity and competitive ideas in your mind from the process.

 

Go against no one because there is no one to go against in abundance.

 

Learn from successful bloggers but never copy them outright. Find inspiration in their blog and develop these ideas with your own personal style to stand out in your own way.

 

Studying bloggers from your niche for help and inspiration is okay if you do this from an abundant, relaxed, prospering mindset.

 

What percentage of bloggers adopt this abundant mentality as far as observing bloggers in their niche?

 

Not too many, guys.

 

I can tell because of the words bloggers use and the general vibe regarding “stealing” traffic, readers or profits. Also, getting into the superiority, inferiority and mediocrity deal also screams *fear* because love and unity exists in abundance. No such things as better than, worse than or the same mediocre middle exists in abundance, folks.

 

Does This Post Go Against Traditional Blogging Advice?

 

Hell yeah.

 

But have you not figured out yet that at least some of what you read on Blogging From Paradise deviates from the mainstream as far as blogging advice and states of mind?

 

I use the term “against” but it really just branches off from what the blogging masses do.

 

Why do I offer this alternative perspective on illusory competition?

 

Oodles of bloggers fear, struggle, fail and quit with the false idea of competition stuck in their craw. Few shake this fear and the general scarcity principle which tries to get you to quit because the ego deceives you into believing that you will never be as successful as some established pro. Or it goads you into trying to screw or play bloggers in your niche.

 

My post may just persuade struggling bloggers to abandon this asinine belief in something that is not there. The competition is a ghost and so is your belief in competition even if you have not realized it yet.

 

Conclusion

 

Save your attention and energy for highly targeted readers who drive quality traffic and business.

 

Remove your attention and energy from any imagined idea of blogging competition.

 

Why fear a ghost when you can help people to thrive?

 

Blogging Resources

 

  1. Steven Jepson says:
    at 7:49 am

    Sage advice whether it be in the blogging space or any industry for that matter. Before I retired, when I owned my own brick and mortar business, I made it a point to never worry about the competition. I found that it completely shackled my creativity whenever I started slipping in that direction (which is certainly human nature). It can be hard to block out all that noise. But it’s essential for success.

  2. Stephanie Gonzales says:
    at 2:58 pm

    Thank you, Ryan, for this blog post. It could not have been more timely for me. I am a new blogger and have just started looking around at the other blogs out there in my niche. I have become so intimidated by them that I almost feel like, what’s the point? How will my little newbie blog ever make a difference? And then, luckily for me, I read this post.

    Mindset is everything in life, it seems. And, like you said, “competition” can be a misnomer. If there is abundance in this world, abundance in terms of readers, then why would I fear the competition? Why not realize that everyone has their place, and everyone has their chance to get a slice of the pie, there is plenty to go around?

    When it comes to other areas of my life, I have this idea of abundance and the belief that there are no limits and plenty to go around. But immediately, when I started reading from bloggers who have great followings, I felt this pang of fear open up in me, to the point where I started questioning if I should move forward.

    My goal is to keep the focus on my readers. I know that if I provide value to my readers, they will hopefully begin to trust that I will bring them worthwhile content to read and eventually become fans of my blog. Thanks for taking the time to write such an inspiring blog, I really enjoyed it, and I will be back :).

  3. Ryan Biddulph says:
    at 4:57 pm

    You have great emotional intelligence to do that Steven, especially running a brick and mortar business. That industry tends to traditionally be heavily mired in competitive marketing methods. Well done.

  4. Ryan Biddulph says:
    at 5:01 pm

    Focusing on your readers is the perfect frame of mind for a new blogger Stephanie. Awesome job. Keep that idea in mind and the idea of competition will dissolve.