Mount Cook New Zealand
“We gotta make money with this shit!”
Perhaps boardroom executives use different words.
But the goal remains true.
Blogging liberates you from this BS.
Strike that.
Blogging abundantly frees you from that horse crap.
Coming from a posturing place of ownership, bloggers help people freely with no strings attached. Forgiving the profit motive, happy readers purchase stuff and hire you to build your online business. Referral business follows to amplify your business success.
You:
- own the blog
- set the rules
- fully control the organic traffic source
- fully control the online business profit center
Being in full creative control of traffic and income means, in essence, saying “Toss off”, in a friendly way, when the corporate world of big business:
- charges rates on prior free services
- raises rates on premium services
- raises rates at extortion-style levels on premium services
- gobbles up profit shares like swine at the trough
Every blogger reading these words knows the corporate BS deal.
Big business needs money. Profits and popularity win. People? Not so much.
The board needs to make money, sooner than later. If the board does not turn a profit you know what happens next: the company searches for new board members.
Profit-focused, big business puts the squeeze on users because the world works that way.
It is what it is.
Running a self-hosted blog liberates you from being victimized by the corporate squeeze.
Imagine succeeding peacefully through your online real estate while being completely independent of the maelstrom known as the corporate world.
You get to have fun as the world does its usual shit-show jig, placing the needs of owners over the wants of users.
Again; no complaints here.
People can do as they please.
It’s a free world.
Or at least, it should be a free world.
No Grievances Here
First off….this is no grievance.
Everyone needs to eat.
Some need that 20th yacht to jet ski behind or the $50 million USD market cap set as a long term goal.
Or some owners feel that a profit-pushing approach is the only way to avoid going under.
I get it.
All jokes aside, the world of the ego rests on consumption. The bigger the business the more money and profits businesses need because it is the way of the world.
A few moments ago, my tiny email list became irrelevant. My email service told me that my basic plan became caput, as of the new calendar year. Who cares? Tens of thousands of backlinks point to 500 plus posts on Blogging From Paradise Dot Com. I control everything here. I spent a decade making my blog the traffic center and income center to be free of the politics out there.
If:
- X
- Mail Chimp
- Bluesky
all died in a Zombie Apocalypse tomorrow, 50,000 to 80,000 backlinks (depending on the service) point to Blogging From Paradise Dot Com.
Why?
I made my blog the priority in 2014. I built it up through:
- genuine blog commenting
- guest blogging
- social media marketing
Note; I built my patiently *not*:
- X
- Mail Chimp
- Bluesky
Most bloggers unconsciously screw up.
Most bloggers build up:
- X
- Mail Chimp
- Bluesky
and treat their blogs like an after thought, sporting the posture of an earth worm negligent of its core exercises.
What happens next?
What happens when Mail Chimp ends free services and charges a fee? What happens when Google drops an algorithm update? How about X, Facebook, LinkedIn and BlueSky and their policy changes?
Heartbreak happens if you build an online business primarily through sites owned by other human beings.
Even though this mistake makes zero sense you would be shocked at how many bloggers lacking posture fall into this inevitable trap.
When you look outside of your blog for the ultimate answer you will be very unhappy down the road.
Run Everything through Your Blog
Build your online business through a self-hosted blog to lay a granite-like foundation for your online presence. You own it. You control it. You set the rules. You establish the algorithm.
Building anything online via free real estate is like building something on quicksand.
Even if these free sites never collapse, you bet your sweet rump that each changes constantly, making you tap dance on razor blades just to establish some sense of illusory stability on each site.
Medium downs a lion’s share of contributor money, these days. Mail Chimp goes premium for some users. Instagram and Threads shut me down for absolutely no clear reason.
Do I mind?
Of course not.
My traffic and business are dependent on Blogging From Paradise Dot Com and my personal effort not Instagram, Threads or any external site.
Blog like an owner. Blog like an entrepreneur.
Make your blog the priority.
Turn your blog into the Rock of Gibraltar.
Who cares about seismic social media shake ups?
Your blog keeps right on driving organic traffic and income independent of offsite instability.
What About Offsite Content?
Creating offsite content is important to send people onsite.
But offsite sources can and will change.
Build your blog first and foremost because you own it.
Psychologically detach from offsite sources as you create content for these channels.
This way, when one vanishes, your organic traffic and blogging income keeps on humming. Simply replace one channel or double down on remaining channels.
Even better?
How about doubling down on your blog post publishing schedule as you double down on publishing:
- long form content?
- practical, step-by-step guides?
- targeted content?
My Recent Squeeze
Mail Chimp, Threads and IG put the recent squeeze on me so I published a flurry of detailed, highly targeted posts for blogging tips hungry readers to drive increased organic blog traffic to my blog. This ain’t rocket science, folks. When the corporate world appears to put the squeeze on you, double down efforts on what you own to amplify organic traffic and potential blogging income.
Create offsite content but detach from externals. Let go of what you do not own.
Focus mostly on publishing blog posts until you cover the basics of your niche.
Be free of corporate silliness.
Conclusion
Be free of corporate chaos.
Trust me; it is always impending, sooner than later.
Run everything to and through your blog by making it the priority.
Distance yourself from the calamitous corporate world.
Go full-time peacefully.
