Pedasi Panama
I spent the past few days engaging aggressively – ok maybe not the right word but engaging frequently nonetheless – on X, Facebook, LinkedIn, Blue Sky, Threads and YouTube.
I had fun.
I will continue engaging a little bit.
But I spotted a potential blogging pitfall. I wish to warn you.
The moment I engaged freely on X, I noted the algorithm made a big change. My main stream became short and pithy updates from social media celebrities. I stopped engaging these pros aggressively because the pros and their followers are not blogging tips hungry bloggers. I need blogging tips hungry bloggers. Or I intend to target blogging tips hungry bloggers. Targeting engagement is important to invest time wisely. Speaking to people disinterested in your niche wastes time.
I invest.
I do not sacrifice.
I target.
I do not toss darts at a board blindfolded.
The Warning
Beware engaging people outside of your blogging niche.
Engage people from within your blogging niche….most of the time, at least.
Today, I will:
- query the #blogging and #bloggingtips hashtags
- engage folks who share content aligned with those hashtags
I may invest 5-10 minutes engaging folks from outside this targeted demo by chatting up the main stream. Hitting numbers for 5-10 minutes daily is OK if it feels intuitive.
But to piggyback on the above warning; invest most of your day creating new content for your blogging niche.
I will publish blogging tips for:
- Blogging From Paradise Dot Com
- X
- Threads
- Blue Sky
- YouTube
because blogging tips hungry bloggers want blogging tips based content. That is my core activity. Publishing content for bloggers stimulates engagement. Content makes everything go. Content is the prime answer.
After publishing blogging tips I may spend 1 hour or so engaging bloggers via the above channels. But I will heed my warning. I will not appear to get sucked in to chatting up people who did not build their fortunes on “maybe’s” or random strangers or folks who may be interested in their business niche. Top pros laser target like a heat-seeking missile. None of these leaders do random. None of these leaders spend hours daily speaking to people outside of their business niche. Speaking to people outside of your business niche makes no sense. Pros rarely do nonsense.
The Algorithm Gives You Who You Give Attention
Beware; the algorithm on social media sites gives what you give attention to.
I gave attention to a few well-known handles with genuine comments. The algorithm sent similar accounts to my mainstream. I gave attention to those similar accounts. The algorithm sent those similar accounts to me again but also added new, yet similar, accounts.
My stream became 50 updates consisting of:
- inspiration
- motivation
- “real talk”
meaning it did not consist of:
- bloggers
- blogging
- blogging tips
which does not drive organic traffic to my blog. Nor does it help the very people I want to help.
Numbers Deceive
Numbers deceive.
A blogger may look at a famous X user with 400,000 followers. Wow; 400,000 people. The mind perceives that huge number but it is a trick. Engaging a niche leader outside of your niche and being seen by their 400,000 followers outside of your niche is random. Maybe the business titan and their business titan followers click through to your blog after a chat. But did these titans make millions based on:
- maybe?
- random?
- possibly?
No; they became successful by doing the sure thing which is targeting everything they do online.
From their content, to strategic partnerships, to individuals engaged, top pros spend their days speaking to folks highly intrigued with their business niche.
Pro bloggers spend their day speaking only to people heavily interested in their blogging niche not engaging people from outside of their blogging niche.
X may send a bunch of people outside of your blogging niche to your profile. What happens next? A bunch of people come and go like running through a revolving door.
Who Helps You Go Pro?
Who helps you go pro?
Heavily targeted individuals who:
- find
- follow
- read
- trust
- benefit from
your practical, targeted:
- blog posts
- social media updates
Publish blog posts and social media updates consistently.
Target content to solve your reader’s problems.
Drive targeted traffic.
Build your blogging business on high quality traffic.
Engage with people from your niche. Feel free to spend a few moments to dip your toes outside of your niche. But beware the algorithm. The algorithm wants you to spend a bunch of time talking to users. The algorithm has zero interest in sending users offsite to your blog.
This is why publishing targeted content like the dickens and engaging only niche-hungry individuals is the way to organic traffic and blogging income on sites like X and Facebook.
