Troon Scotland
I found the best social media site.
This is the greatest thing since sliced bread. Or fire. Or maybe the wheel.
Organic reach on this social media? Top shelf. Everything takes off even if you engage little. The social media site owners work for their users. It is about the people. I love that.
(A few months pass)
Wait a sec!
Organic reach freaking died on the social media site.
Scumbag owners.
Selfish, greedy bastards.Â
(A few months or years pass)
WAIT another SECOND here!Â
Now the algorithm tells me this: I have to actually engage other social media users on a social media site to gain quality blog traffic?
How annoying?!
I guess I’ll give it a shot.
Turns out, if you behave socially on a social media site then traffic and income flow to and through your blog.
Who knew?!
(A few more months or years pass)
WAIT A MINUTE!!!!
I just discovered that the site’s owner censors based on their political views. Or based on government pressure.
Fuck ’em.
Besides…..I already found the latest, greatest, *NEW BEST SOCIAL MEDIA SITE EVER*…..screw the corrupt. Join me over there…..where they really care about their users, organic reach is exponentially powerful and all users are really nice, pleasant and genuine human beings.
Re-read the italics text above.
This is social media and blogging from the perspective of a 16 year blogger.
4 years after Facebook began and 2 years after Twitter began I began blogging. Let that idea sink in. I opened accounts on both Facebook and Twitter well before blogging. But I also used each to drive blog traffic and blogging income after I started blogging 16 years ago.
Human psychology never changes because most suffer from unconscious insanity; they know not what they do.
The cycle above plays out repeatedly for the foolish.
Wise bloggers decide to:
- learn social media algorithms
- appease social media algorithms
- drive quality traffic
- increase blogging income
through sites like Twitter and Facebook.
Bloggers who lack wisdom repeatedly go through the process italicized up top like clockwork. I am not kidding. I see it happen today. I saw it happen 16 years ago as a new blogger. It is like bookkeeping. As predictable as the sun rising and setting daily.
But I wrote this post not to *exclusively* bust blogging balls; I want to help you drive traffic and blogging income through social media.
Step 1: Learn the Algorithm
Learn the algorithm rules for each social media network site.
See what works. Pay close attention to the algorithm behavior, including on sites like Facebook which clearly cue you to do certain things like mixing content types. Facebook literally tells you to do this when you start a group or page. Do it. Don’t be a blogging dingbat. Do what Facebook tells you to do because Facebook knows the algorithm and stays in business based on users who follow the algorithm.
Algorithms vary for each network. One size never fits all. Learn the nuances of each to play the game effectively for every social site you work for your blog.
Step 2: Use Social Media Only to Speak to Your Reader
I give a rat’s ass less if Mark Zucc is a Reptilian.
I am on Facebook only to help blogging tips hungry readers.
Elon Musk might be the most powerful human being in the existence of civilization. He runs the media now. Soon enough, billions of human beings may serve as citizen journalists through the site that he owns. Nobody has ever outsourced their social media site to hundreds of millions, or billions, have they? Most censor billions; he moved in the opposite direction.
Yet I only use Twitter to help blogging tips hungry bloggers. I care less about anyone else solely because I am a blogger and use the site to help bloggers with blogging tips themed content.
Blogging From Paradise serves bloggers who want blogging tips. I zero in on ’em through Facebook and Twitter. I use each site for no other purpose.
Never use social media to fight with people about:
- politics
- religion
Always use social media to help your targeted reader with content to solve their problems.
Step 3: Create Targeted Content for Your Reader
Pinpoint your ideal reader with targeted content.
For example, I share a detailed, targeted update – or more – daily to social media to let ’em find my handles and blog.
Let:
- loyal readers
- customers
- clients
make a beeline for your profile and blog.
Content drives social media users to become blog readers.
Content turns social media users into blog traffic.
Content morphs social media users into blog customers, clients and referral business builders.
Content types vary according to the algorithm for each network.
But a basic rule of thumb: commit to creating detailed content to find committed readers on social media.
For example, if I write 10 paragraphs filled with ample practical blogging tips and publish to Facebook, bloggers who use Facebook who crave these tips find these updates, then, Blogging From Paradise Dot Com through these updates. Commit to attract committed, serious readers. Give steps, tips and details to form rich resources. Hungry readers who read and use those resources for their benefit migrate to your content, handle and blog.
Step 4: Join Groups Related to Your Niche
Groups amplify your reach.
Join groups related to your blogging niche.
Publish detailed, targeted content to these groups.
Draw traffic and business to and through these groups.
Why Is It So Difficult to Follow these Steps?
Easy; you’d rather:
- be right
- complain
- air grievances
- victimize yourself
then help targeted humans on social media sites to establish blogging success and peace of mind.
You’d rather hurt than be truly helpful.
You’d rather project blame onto social media sites and their owners instead of taking responsibility for your mind, blog, strategy and effectiveness.
Point blank….it takes balls to take mental ownership of life. Complaining feels comfortable and lets other complainers come out of the social media woodwork. You are free to do it but does doing it help your social media readers with content? Are you being selfish by complaining and refusing to help social media readers with content?
What’s the point of bitching and moaning when you can simply help a targeted reader with content, drive organic traffic and blogging income through Facebook and Twitter?
Makes no sense to me, to air grievances when you can seamlessly access a potential reader pool of 5 billion human beings.
Conclusion
I came out with both barrels because some can take being slapped upside the head with truth.
Non Blogging From Paradise Readers may require the kid glove approach.
You don’t.
Social media is human psychology.
Sites differ in strategy.
Every one surrenders to basic human psychology, at the outset and through its entire growth cycle.
Use social only to create content for your targeted reader.
I figured it was easier to help blogging tips hungry readers and succeed versus complaining.
Do the same.
Be wise.
Be mindful.
Why run away from 5 billion people?
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