How to Write Quality Content: 6 Rock Solid Tips

  March 16, 2021 blogging tips ๐Ÿ•‘ 9 minutes read
how to write quality content

Pedasi, Panama


Figuring out how to write quality content feels confusing.


Bloggers freely share how publishing quality content seems to be one fundamental of successful blogging. But what does “quality” mean?


Different bloggers offer far different definitions. Some prefer short form content as a quality offering. Other bloggers choose long form content to get their quality message across.


At the end of the day, publishing content solving reader problems lays the foundation for a quality blog post. However, keeping a few ideas in mind lets you expand upon this concept. Solving your reader’s problems is not enough. Drilling down to publish thorough, detailed, in-depth content makes up a big part of sharing a quality offering.


Even if you want to take a short cut there is no fast, easy way to publish valuable content. Quality bloggers spent years honing their online craft. No one succeeds overnight.


How to Write Quality Content


Before we proceed, do not read 5 or 10 more posts, trying to figure out how to write quality content. Bloggers seem largely split between a wide range of ideas as to what constitutes quality content. Exploring vastly different schools of thought confuses you. Confused, unclear bloggers never develop the confidence to publish quality content regularly.


Imagine if I obsessed over researching this blog post. Some bloggers swear by publishing 600 word blog posts from the heart. But other bloggers explain how publishing 3,000 word blog posts heavily researched and meticulously SEO-optimized makes for quality content.


Put extensive research to the side. Focus on this blog post, for now. See what I have to offer. After reading and processing this post, feel if my viewpoint resonates with you. If you vibe with these ideas simply follow my advice for 3-6 months to see how things shake out for you.


Ultimately, quality content flows from the heart but honoring your intuition becomes easier if you avoid information overload and dial in by giving one school of thought honest attention, energy and effort for a sustained period of time.


Let’s dive in to the meat of this blog post.


Listen closely to your reader’s problems to take the first step toward publishing a quality piece of content.


1: Solve Your Reader’s Problems


Pay attention to your reader’s problems. Publish content solving their specific issues.


Readers determine whether or not you publish quality content. Figuring out how to write quality content begins with the idea that your readers decide the quality of your blog posts. You better pay close attention to reader’s needs or else you will publish a cyber diary.


I ask my readers for blog post ideas. Our blogging community gives me blog post ideas based on their requests. I publish content according to their requests. If I satiate all requirements below, readers deem my blog posts to be quality offerings because I solve their specific problems through my blog.


Never wing it. Do not publish content based on ideas within your mind without vetting your readers. Publishing a 2,500 word, properly-optimized blog post does your readers no good if said readers do not express interest in the blog post topic.


Poll your readers. Pepper your readers with questions via:


  • your email newsletter
  • Facebook
  • Twitter
  • your blog


Ask what problems your readers need solved. Publish only content solving the needs of your readers as the first step to offering quality content.


2: Craft an Attractive Title


Readers judge packaging before fully opening your blog post gift. Like it or not, people only click through to read a post if your title attracts individuals to do so.


Blogging From Paradise readers asked me how to write a quality blog post recently. Observe the blog post title:


How to Write Quality Content


Does it get any clearer? Offer blog posts titled to clearly to address a pressing reader problem. Be as direct as possible. My readers asked me how to write a quality blog post. Titling the post in such fashion gives our community a clear idea of the problem I tackle in the blog post.


Be concise. Put yourself in reader’s shoes. Think like readers. Observe your thought process, then pay close attention to how your readers think, feel and act.


A few ideas:


  • how to posts
  • steps
  • tips
  • use numbers to add order to blog post titles
  • ask questions
  • toss in colorful adjectives and power verbs


Ponder blog post titles that catch your attention. Craft similar titles to snag your reader’s attention span. No one creates titles skillfully overnight. Choosing quality blog post titles to reveal quality blog posts takes time, energy and diligent practice to master.


Be patient in picking titles to wade through a wide range of choices. Work with a few ideas before choosing the best title to easily convey the content within your blog post.


3: Publish In-Depth Content


One factor appears to outweigh all others in deciding whether or not to publish quality blog content.


Word post length plays a hefty role not only in driving Google traffic but also in building impressive blog posts. Publish 2,000 to 3,000 word blog posts to give readers something to chew on without feeling hungry after the meal. Blog post quality does not depend solely on word count but there seems to be a strong correlation between the blogging gods, Google and the post quality in relation to word count.


Clear, concise, valuable posts spanning 2,000 plus words feel like a universally accepted quality blog post length. Aim for 2,000 to 3,000 words to hit the mark. However, never stretch out posts with filler to publish a 2,000 word post. Make sure every one of those 2,000 words is:


  • necessary
  • valuable
  • beneficial


for your readership.


Share practical tips. Jam-pack value into the blog post. Quality posts drip with value readers can digest, use and benefit from for their blogging campaign.


I create an outline before writing my blog posts. Setting up an outline lets me organize my thoughts to guarantee my headers drip with valuable blogging tips. I intend to publish clear, concise, to the point 2,000 plus word posts to save your time and my time. Quality blog posts do not depend solely on a massive word count; quality content presented in generous fashion does the trick.


Do Not Be Intimidated


Bloggers often report feeling intimidated at the prospect of publishing a clear, crisp 2,000 word blog post. Cut through this fear by crafting the blog post in bite-sized chunks.


I create a blog post outline as step 1 of my creative process. Over the following few days, I write the blog post one section of my outline at a time. Perhaps I write 500 words spread over 2 outline headers one day. Maybe I write 1,000 words spanning 3 outline headers the following day.


Write posts in bite-sized chunks to cut through intimidation related to blog post word count. Take baby steps over days to publish a 2,000 word plus blog post teeming with quality, practical tips.


4: SEO Optimize Blog Posts


I began SEO-optimizing every new blog post in earnest as of late January, 2021. My results have been solid.


Exhibit A:


How to Go from Employed to Blogger: 10 Tips to Make the Jump



My post ranks on page 1, position 1 of Google for this key phrase.


But the chief benefit of SEO optimizing blog posts for readers is targeting individuals based on sending a loud, clear, relevant signal resonant with their needs. Readers decide whether or not blog posts are valuable. Optimizing posts for SEO creates a valuable, quality experience for readers who quickly understand the post covers one specific topic meeting their needs.


SEO Factors


Consider these SEO factors:


  • build the blog post around 1 targeted keyword
  • enticing blog post title
  • frequent paragraph usage
  • frequent header usage
  • quality inbound and outbound links pointing to credible content
  • easy to scan, properly formatted content


Each idea creates a quality user experience, at the end of the day. Hit SEO details to offer quality content for your readers.


5: Format the Post for Easy Reading and Scanning


Publishing valued, raw content is one aspect of creating a pleasing user experience. How you package content plays a strong role in publishing quality content.


Format blog posts for easy reading and scanning. Some followers read every word of blog posts. Some readers scan blog posts to extract content most beneficial to them. Keep both readers in mind to appeal to a wider audience.


Formatting blog posts requires practice. Bloggers usually write posts according to their preferences, as newbies. Note long, blocky paragraphs newbies publish via their phone. Publishing poorly-formatted posts on your phone may feel easy to you but your readers do not enjoy poorly-formatted content difficult to read or scan.


Put yourself in your reader’s shoes. See your content through their eyes. Start there.


Formatting Basics


Write brief paragraphs to let posts flow gracefully. Craft short, concise sentences to better draw readers through your content. Hold the idea of flow in mind. Readers cruise from paragraph to paragraph and sentence to sentence if bloggers guide you along with short, sweet paragraphs and sentences.


Employ headers frequently to break up your work. Headers offer readers a pause to focus on important points made via large, bold fonts. Use as many headers as possible – within reason – to give readers a break, to stress certain words and to craft a quality user experience.


Use bullet point lists to add clarity to your blog post layout. Bullet point lists let readers discern key points swiftly without drawing users left and right for the entirety of the blog post. Toss in italics and bold text to create a sense of tempo about your writing. Readers appreciate a font change up in the form of bold or italics text to both stress specific words and to change font styles, offering users sharp contrast.


Add images to posts to enhance content quality. High quality images allow readers to feast their imagination on pretty pictures. Plus, pictures genuinely do say 1000 words; or more. Human beings think in pictures. Adding a few photos to posts increases blog post quality by doing some thinking for readers. Why publish just words on a screen when adding a few carefully-selected pictures both does thinking legwork for readers and gussies up your presentation?


6: Write Write and Write Some More


This is the step most bloggers skip. Of course, skipping this step guarantees that you do not publish quality content.


Bloggers become skilled bloggers by practicing their writing diligently for years. Skilled bloggers publish quality content.


Do not try to take shortcuts. Never write only when you publish content. Write for practice offline. Practice writing 500 to 1,000 words daily to become a clear, confident blogger. Publishing quality content becomes easy if you write confidently. Writing confidently becomes easy if you practice writing. Write your tail off.




Figuring out how to publish quality content feels overwhelming until you see your blog through the eyes of your readers. Carefully paying attention to better performing blog posts usually tunes you in to the tips I shared with you.


Quality content tends to be associated with solving reader problems because readers who feel happy about you solving their issues sees quality in your offering. Long form, 2,000 plus word posts usually seem to be the quality sweet spot in terms of word count. Call it a user agreement combined with Google preferences. Longer is better if you streamline posts by writing clear, concise content.


Make sure you create appealing titles attractive to your readers. Share clear solutions through titles to draw readers to your blog. Optimize blog posts for SEO to greatly enhance blog post quality. Fulfilling SEO requirements creates a pleasing user experience. Don’t forget to format posts for easy reading and scanning. Present your content in visually pleasing fashion.


Write diligently. Practice writing offline daily to hone your skills. Do not skip this step. Bloggers who publish value spent many hours practicing their writing over years of their lives.


Become a clear, confident blogger who publishes highly valued content.


Your Turn


What tips can you add to this list?


How do you publish quality content?


Do you struggle to publish quality content?

  1. JITEN says:
    at 10:42 am

    I was exactly looking for such information, you have shared a very nice tips on how to write quality content.i will keep all this tips in my mind before writing my next blog post. Thanks you so much for sharing this content.

  2. Anthony Gaenzle says:
    at 12:47 pm

    These are all great tips. You make a great point about the varying opinions on what makes a “quality” piece of content. You can read 10 articles and get 10 different opinions. That leads to wasted time and tons of confusion. Do what feels right, ask your readers what they want to see, look at a small number (even 1 will work) of successful bogs that you want to use as inspiration and roll on!

    • Ryan Biddulph says:
      at 2:21 pm

      Good points Anthony. Trust your gut and verify with your readers. From there, jump in with both feet to be clearer on your blogging journey. Succumbing to information overload only gums up the blogging works.

  3. Hassaan Khan says:
    at 7:09 am


    I couldn’t agree more. These are tried and tested strategies that have been working for pro-bloggers for a long time.

    I have been paying close attention to solving the reader’s problem. We often get carried away while doing SEO and forget the “why” of the content.

    A couple of things help me identify what people want to know:

    1. What readers and followers are asking me?
    2. What am I struggling with?

    That’s pretty much it.

    • Ryan Biddulph says:
      at 10:00 am

      I have nabbed so many ideas based on my own struggle Hassaan it’ll make your head spin LOL. If we struggle with something you better believe many other bloggers struggle with it because humans share commonalities. Simply asking readers is the easiest way to pinpoint their problems, their struggles and helpful blog post ideas. Never assuming you know their problems is key, too. Thanks bro ๐Ÿ™‚ Great to see you here.

  4. Moss Clement says:
    at 8:27 am

    Hi Ryan,

    One cannot create quality blog articles if the content cannot solve the reader’s problems. Blogging is to provide value in the first place, but outside that principle, the blogger is wasting time and effort. It goes without saying that the headline must be compelling enough to generate clicks. If people are not attracted to your blog posts, no-one will read them. All other pointers, including readability, play a vital role in developing outstanding blog articles that get results.

    • Ryan Biddulph says:
      at 1:13 pm

      Agreed fully Moss. Solving problems is the foundation of publishing valuable content because readers deem content valuable or quality based on if it solves their problems. Being observant gives you keen insights, in this regard.

  5. Lisa Sicard says:
    at 6:36 am

    Ryan, thanks for the reminder about polling readers. I think that is something I will do in my upcoming newsletter for the weekend. I haven’t done that enough. I go by comments and inquiries on social media. It’s time to answer some of them! Anything to solve other problems will be a win-win today. Enjoy the weekend there!

    • Ryan Biddulph says:
      at 10:20 am

      Ditto for me Lisa. I find ample ideas through similar methods of scanning comments, social media chats and emails but polling is a direct way to get a feel for what your readership wants. Right now I am sitting on 1 blog post idea for future publishing but will ask my readers again for ideas soon.

  6. Jack says:
    at 3:50 am

    Hi Ryan,

    One can not create exceptional weblog articles if the content material can not resolve the readerโ€™s problems.

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