London, UK
Targeted blog traffic builds successful blogging ventures.
Readers need to deeply want what you have to offer for customers and clients to flock to your blog.
Facebook Groups related to blogging often reveal a glaring blogging error.
Most bloggers in select groups share posts completely unrelated to blogging tips.
How can you thrive if you share your content for people who have zero interest in the posts?
This glaring example reveals yet another instance of bloggers sharing content in the wrong spots.
Forget wasting time and energy promoting content for deaf ears; following this strategy disheartens even the most persistent bloggers.
Every blogger feels deflated if nobody seems to read their blogs despite putting in serious work.
Selling steak to a vegetarian never works even if you try to force, manipulate, coerce and persuade a vegetarian to eat meat. At the end of the day, vegetarians eat plant-based foods and dairy. Meat ain’t on the menu.
Sharing blog posts about mindset, sports, parenting and pet care for bloggers who want blogging tips is trying to sell the juiciest, thickest steak to the most militant vegetarian.
Do you share your blog in the wrong spots?
Google Traffic
Google traffic is coveted because users query keywords pointing directly to blog posts ranking on page 1.
Does it get any better than that?
Imagine someone Googling “blogging tips” to see your blog post appear on page 1. Of course this is a hyper competitive keyword to rank for but it reveals the true power of getting posts in front of prying eyes.
Bloggers who have yet to crack the Google code need to share content in proper spots to target all blog traffic. Targeted traffic becomes loyal followers. Loyal followers morph into customers and clients. Customers and clients fuel full time blogger careers.
Being seen by highly interested readers sets the table for professional blogging careers.
Pinpoint where to find these folks to pique interest in your blog.
Where Do Your Readers Congregate?
Blogging From Paradise readers want blogging tips.
I:
- add #blogging and #blogger hashtags to posts on Twitter, Facebook and LinkedIn
- share blog posts to Facebook Groups and LinkedIn Groups discussing blogging tips
Sharing my blog posts in these spots gives BFP content exposure in front of targeted eyes. People who find my blog through these channels want blogging tips. I serve up blogging tips through my blog posts.
I targeted my audience and figured out where they met up to chat before sharing posts to these spots.
Follow my strategy to decide where and how to share your blog posts.
Brainstorm about where your readers meet. Mommy bloggers can find ample Facebook Groups and Twitter threads to befriend – and be seen by – fellow mommy bloggers. Self-help bloggers may find LinkedIn Groups and niche specific forums to be optimal spots for social sharing.
Affiliate marketing bloggers can focus heavily on niche specific forums, Twitter hashtag threads and perhaps Reddit as strong sharing solutions, being mindset of promotion rules on these platforms.
Think mindfully about where your ideal readers congregate. Be active in those spots to share in the right places and to boost targeted blog traffic.
Address this Error
Scanning one blogging group on Facebook focused on blogging tips revealed posts from:
- the sports niche
- the gaming niche
- the mommy blogging niche
Group members want blogging tips. Why would you share tips about sports, gaming or being a mom for a group who wants none of these tips since the collection desires blogging tips?
Bloggers waste years attempting to share content for readers who do not want to read the random. This scattershot approach to promotion never works to build a strong blogging business that yields compounding returns over years.
Address this error by figuring out where your readers meet and greet each other.
Consider:
- Facebook Groups
- LinkedIn Groups
- Quora
- guest blogging opportunities
- genuine blog commenting
as potential spots for connecting with your targeted readers.
Network only in communities fully aligned with your blogging niche.
I share BFP posts only in groups for blogging tips hungry readers to match their needs with what my blog posts deliver.
Find resonance to target and profit.
Target Every Sharing Spot
Laser target all sharing spots to make each blog post promotion work for you.
Smart marketing is targeted marketing. Never play the numbers game; eventually you will run out of time attempting to get posts in front of as many eyeballs as possible. But targeting every sharing spot optimizes blog traffic because interested readers tend to find blog content if tailored to meet their needs.
Try to reach as many targeted people as possible. Optimize your marketing campaign by only promoting posts where potential readers meet and chat.
This Big Mistake Promotes Burnout
I commend particularly persistent bloggers.
Some promote their content far and wide for years.
But marketing your content to anyone with a pulse – even among groups with a high volume of members – falls on deaf ears.
Promoting blog posts about sports to a blogging tips group on Facebook with 50,000 members does not grab their attention. Blogging tips hungry group members desire blogging tips not sports tips. Share the sports blog posts in sports groups or else you will burn out eventually by wasting time, squandering energy and feeling fed up with the whole blogging process.
The blogging process had nothing to do with it. Selling steaks to vegetarians caused your problem. Even if you publish dazzling content you cannot convince people with zero interest in the content niche.
Becoming utterly exhausted makes blogging toilsome versus a joyous labor of love. Most quit as the dejected feeling surfaces again and again.
Target your marketing campaign to avoid blogger burnout.
Blog with a targeted reader in mind to make a seismic impact online.
Share posts only in highly targeted spots to enhance the impact.
Be seen by prying eyes to accelerate your blogging success.
Conclusion
Target your blog post promotional campaign.
Consider where your readers meet.
Maintain an active presence in these spots.
Share targeted blog posts in targeted spots to boost traffic and blogging income.
Share with laser targeting in mind to optimize your blog post promotional strategy.
Related Posts
Do You Fear Blogging Work?
1 New Blogger Obstacle and How to Defeat this Intimidating Foe
Why Blogging Is the Perfect Story Sharing Vehicle for Attracting Your Tribe
What Are the Most Important Factors in Choosing a Blogging Niche?
5 Qualities of Pro Bloggers
Did You Consider this Analogy for Blogging on a Free Platform?
