Blogging Income Claims: Yes or No?

  June 21, 2022 blogging tips 🕑 6 minutes read
El Valle de Anton Panama

El Valle de Anton Panama


(Updated 6/21/2022)


Some bloggers stress the importance of making income claims to gain credibility.


Other bloggers intend to inspire readers to succeed by sharing their blogging income. New bloggers facing heavy fear intermixed with stout obstacles may keep blogging to reach the big bucks.


Another blogging sect uses braggadocio to boast boldly about their blogging income to appeal to greedy or desperate bloggers.


How about you?


Should you make blogging income claims?


Before we weigh the upsides and downsides of this approach consider the $79,571 current blogger salary claimed by Glassdoor. Much of the world would generally frame this income as being respectable if not excellent. But some would deem the salary as being not enough to meet their lifestyle.


Independent of your interpretation of this figure, the number represents a salary paid to employees who blog versus being consistent with an entrepreneur who owns their business.


Top entrepreneur bloggers who own their online businesses make anywhere from $40,000 to $1,000,000 per month according to Create and Go but these rare bloggers worked:


  • generously
  • patiently
  • intelligently
  • persistently


for free spanning years to lay the foundation for a thriving blogging career.


Income potential exists but I prefer to teach bloggers how to blog successfully versus trying to convince someone that bloggers do in fact receive money for services rendered and products offered, per all business owners or employees.


I want to break down the pros and cons of sharing blogging income claims so you can decide whether or not to post income stats on your blog.


Blogging Income Claims: Pros


Do you want to make blogging income claims?


Goads You to Be Responsible


Sharing your blogging income can inspire you to be:


  • accountable
  • responsible
  • motivated to get to blogging work


For example, sharing how much money you make through your blog can motivate you to blog through difficult obstacles because you genuinely want to increase your income. Everything depends on how much money drives you to succeed.


Some people love money. Setting money goals gives them clarity, focus and supreme motivation.


Consider sharing your blogging income to goad yourself forward if you sit in this category.


Inspire Readers to Conquer Obstacles


Imagine having $10 in your checking account right now.


Terror seems to overpower your mind. Hopelessness almost takes over your being.


Googling how to profit online brings you to the website of Pat Flynn. He makes big bucks now but went through a scary phase of his life where he was laid off before his wedding. Ouch. Pat must have been afraid in those moments just like you might be afraid right now. But he found a way to build immense wealth online so maybe you can follow his lead.


Beaufort, South Carolina

Beaufort, South Carolina, USA


Pat is the #1 example of how to make income claims the right way. He shares his income from a:


  • compassionate
  • empathetic
  • helpful
  • generous


vibe then shares step-by-step, in-depth tutorials for how to earn income online. He presents his income in a casual, relaxed energy. Naturally, he inspires like-minded people to prosper online ethically, too.


Blogging Income Claims: Cons


Be aware of the downsides consistent with making income claims through your blog.


Unfortunately, going this route sometimes opens a can of worms that creates blogging headaches for you.


Attract the Greedy or Desperate Crowd


Greedy people may gravitate toward bloggers who promise big riches through blogging. What happens when greedy readers do not get rich quickly through the advice offered by bloggers who make income claims? Greedy readers attempt to damage the reputation of bloggers through:


  • negative reviews
  • negative blog comments


Imagine a growing army of desperate people on the verge of having their homes foreclosed frantically emailing you for tips on how to get money now because your blog promises how to make big bucks via your heady income claims. Even if you share hefty claims from a compassionate, transparent perspective you will attract some desperate humans who need money now to survive.


Scared people who need money often look to wealthy people to teach them or flat out give them money as an act of charity. Being surrounded with this energy frazzles even normally calm, confident bloggers.


Legal Headaches


Imagine promising the secrets to making big blogging income. The greedy crowd shows up, tries out your secrets, then sues you based on your gaudy income claims not being truthful, in alignment with YMYL blogs.


Fabricating blogging income claims can cause highly unpleasant legal problems. Padding your stats to impress readers erodes your credibility when people eventually discover your untrue claims – they always do – and gets you in hot water with the government.


Ultimately, you decide whether sharing your blogging income is worth the potential legal issues awaiting you. Being willing to generously, patiently and persistently build up your expertise can help you avoid litigation but most bloggers who run afoul of the law skip this most critical step.


One Important Note


Say the phrase Income *Claim* to yourself.


claim: a statement that something is true, even though you have no definite proof (source: Macmillan Dictionary)


Income claims are just a claim someone makes that may or may not be truthful. Income claims are not necessarily facts. Some bloggers lie about their income to inflate their non-existent credibility. Other bloggers make false claims to dupe greedy or desperate people into giving them money.


Take most income claims with a grain of salt. Some bloggers tell the truth. Some bloggers lie. Ultimately, bloggers who give away the farm in terms of offering:


  • highly-detailed, rich content dripping with value
  • a thorough blog acting as an industry resource
  • premium products and/or services


are credible. Some of these bloggers net a high income. Others generate little income.


Serving is one skill. Generating money is a completely different skill.


Never establish a 1-to-1 correlation between the skills of being able to effectively serve human beings and generating money. I never chose a doctor because she drove a Rolls Royce. Every doctor I visited popped up on my radar screen through a family or friend referral. Bernie Madoff became highly skilled at generating money but rendered no useful service to humanity in so doing.


Serving humans and receiving money are two different skills. Do not trust bloggers based solely on their skill of receiving money because they may not have developed the skill of serving humans. On the flip side, some bloggers serve humans brilliantly but never acquire much money at all. Golden advice may flow from folks who care little about money.


What Is the Difference Maker?


Your intent in sharing income claims makes the difference in who you attract to your blog and how making income claims impacts your blogging business.


I have almost zero interest in money because it is there when I need it. Money comes and goes as it is required.


Rice fields, Ubud, Bali, Indonesia

Ubud, Bali, Indonesia


I live a simple life, house sit much of the time, travel with a carryon, laptop, phone, backpack and 1 week’s change of clothes. Happiness and peace largely dominate my being because money is one of a billion means of exchange available to promote freedom and expansion. People who flock to my blog adopt a similar attitude because where your attention and energy goes, grows.




Check out this video to see if sharing blogging income claims is for you:


Blogging Income Claims?




Ask why you want to share blogging income claims before deciding whether or not to take this route.


Do you want to motivate yourself to be free? Do you want to inspire readers? Consider sharing your profits stats to empower yourself and your readers. Blogging from love and abundance leads to happiness and success.


Do you want to just impress people or get them to follow your blog? Do you want to gain credibility mainly based on your skill of generating money? Be careful about sharing your blogging income because impressing, manipulating or proving yourself to people based on a money-making skill leads to headaches if not nightmares down the road. Blogging from fear and lack leads to problems.


Decide whether or not to share income claims based on your genuine intent.

  1. Moss Clement says:
    at 10:31 am

    Hi Ryan,

    I read an article recently, which points out that several bloggers are in the habit of publishing false claim about the monthly income. However, if that is true or not, I could not confirm it. Nonetheless, providing blogging income report hangs on individual bloggers; whether or not you want to publish your revenue depends entirely on you – your goals and what wants to accomplish.

    • Ryan Biddulph says:
      at 11:27 am

      Moss you are spot on buddy. Always an inside-out game brother. All depends on the individual blogger.

  2. Sue-Ann Bubacz says:
    at 8:11 pm

    Hey Ryan:

    What’s their point, really?
    Is it about transparency or legitimizing themselves, or a sort of “testimonial,” or just showing off?

    For me, it’s a turn-off more than a turn-on.

    I place a person’s earnings in a “their personal business” category. Maybe it has to do with my attitude towards money in general—doesn’t impress me. Who you are, does. Probably just me because money seems to be a big thing on a lot of people’s minds. To my thinking, when you do great work, the money follows. I’m usually concentrating on making people happy. Next thing you know, money happens. Always works that way, at least for me:) Have a nice weekend… hi Kelli and Calico (kitty) too!! Thank you, Sue-Ann

    • Ryan Biddulph says:
      at 9:22 pm

      The money genuinely does follow Sue-Ann. No need to share what you make, unless you feel clear on it as a science, aka, Pat Flynn.

  3. Lisa Sicard says:
    at 8:31 am

    Hi Ryan, I don’t see much point in them. What some people think is little or a lot of money may differ from others. It’s all about priorities.
    I think if one can blog full time that speaks volumes vs. a part-time blogger bragging about how much money they are making.
    I don’t see them as often as I used to when I first started blogging, It’s either gone away or I’m not reading those types of blogs, your thought on that?
    Thanks Ryan!

    • Ryan Biddulph says:
      at 9:01 am

      I am in the same boat Lisa. I really miss the point on sharing your income. If you help people skillfully, you will succeed. I also have seen most bloggers evolve largely out of the income claim thingee, for the most part. That and blogging in different circles moved these blogs out of our consciousness, methinks.

  4. Corinne Rodrigues says:
    at 1:27 am

    At the risk of sounding rude, I find talking about your income to be really crass. I just don’t get it. In fact, I’m put off reading the posts of bloggers who do share this.

    • Ryan Biddulph says:
      at 9:27 am

      The reason why it seems odd to me Corinne because unless you are in the make money online niche, the end goal or end game is NOT making money so….who cares? A select few do it from compassion, clarity and service. Most fall flat for looking a bit silly.

      • Holly J. says:
        at 7:09 pm

        Greedy bloggers appeal to greedy readers. Whatever they attract, they can keep.

        I only wish that those making income claims were legally required to provide proof (not some doctored copy of a check, either – we all have mad Photoshop skillz, now, right?) Because there will always be some desperate, gullible folks who fall in with the greedy and unscrupulous, and they are more to be pitied than censured. Karma takes too long, sometimes.

      • Ryan Biddulph says:
        at 9:47 pm

        Hi Holly,

        Anyone can easily fake income claims through the power of Photoshop or even more basic programs. I ignore everyone who makes claims save the most genuine, generous bloggers out there who share their income from the heart versus from their ego-head.

  5. Anthony Gaenzle says:
    at 6:17 pm

    This is a great perspective on this topic. I’ve thought about this a bit in the past when I see income claim articles pop up. I’m honestly not a fan, but I see validity in what you mentioned about it depending upon your intent. The bragging look at me type, or the liar inflating their income to get an audience, that drives me crazy. If you’re genuinely looking to inspire people…and you have a system that ACTUALLY works…then that’s ok. Great piece!

    • Ryan Biddulph says:
      at 7:51 pm

      Hi Anthony,

      I figure if it feels good, beneficial to followers and income claims seem highly applicable to a niche, bloggers can take this route. But we know that a hefty chunk of folks who make income claims come off as jerks LOL.

  6. دوربین کانن says:
    at 6:07 pm

    Hi Ryan, I think those who offer a job because of their interest will succeed with a higher percentage, and those who brag about high income are just looking to attract an audience in any way.

  7. Donna Merrill says:
    at 11:41 am

    Hi Ryan,
    I just never liked the idea of announcing my blogging income. I feel like it won’t motivate people because a newbie can say to themselves “I’ll never make close to that” and it can turn them off.
    Plus whenever I see those claims, I really don’t believe them so why would someone believe me.
    It’s pretty complicated, but then there is the IRS which I don’t want them looking over my shoulder lol.
    It doesn’t seem like people should really care how much money anyone makes blogging.
    It never translates into what THEY will earn.
    Some people get rich painting houses, others do the same thing but struggle to pay the rent.
    And you never know which one is actually a better house painter, do you?

    • Ryan Biddulph says:
      at 8:02 am

      Agreed on every single point Donna. Seems to be that income claims deflate new bloggers. Many bloggers lie about their income. Why would we seek unwanted attention from the IRS? I prefer to stay off of their radar LOL. Plus, income claims are mainly about the blogger and their ego in most cases. I blog for my readers primarily, not for me.

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