If you are tired of commenting for a chorus of crickets I know your pain.
You published a 3 paragraph comment. On a top blog. But your comment seems to fall on deaf ears. Or cricket’s ears. And crickets rarely click through. Or buy your products. Or hire you. Something to do with the legs and a keyboard.
I’m writing this post because I have tasted the juicy sweet benefits of blog commenting. To the point where I have built a full time, island hopping, pro blogging career largely on this connecting medium.
How to Write Blog Comments that Drive Traffic and Increase Profits
Are you excited to cut through your blog commenting frustrations? Let’s leave them behind and generate more:
- blog traffic
- blog profits
and more than that, let’s learn how to make friends with successful, happy, loving bloggers who will help expand your reach like a wildfire raging through a remote, dry, tinderbox of a forest.
Benefits of Blog Commenting
You saw the mentioned traffic and profit boosting sweet benefits of commenting. Here’s some more:
- no barriers to entry (maybe a short visit to pending/moderation folders, but that’s it)
- get free exposure
- connect with hyper successful bloggers easily
- expand brand awareness
- develop long term friendships with like-minded bloggers
- express yourself creatively on a bigger stage
- time effective marketing strategy; spend 10 to 15 minutes per blog to make a seismic impact
Watch as I discuss. With Yoda in the background.
Let’s dive into the tips guys.
1: Write Lengthy Comments
Go big or go home.
Size does matter.
Write a 5-1o paragraph comment. Think more mini guest post and less comment.
I know; you feel this is impossible. How could you ever write 5, 10 or even 15 paragraphs through a blog comment?
Here’s an easy way to knife through this fear: set a timer for 15 minutes after you read a blog post. Write. Write. Write. Or sit there and look at the clock. This is an easy way to see your ego’s bullshit fear and limiting beliefs up close and personal. So you can call your ego on this trash.
Then, you can either sit and complain about not being able to write words – hehehe sounds silly – or you can nut up and write the 5 or 10 paragraphs. It is easy. Really. When you are commenting to help folks, to have fun, to make friends and yes, if there is that part of you that likes blog traffic and profits.
The Profits Part
Writing in-depth comments shows off your skills or knowledge in some area. Think of an in-depth comment as you would a try out. Or perhaps an audition. Folks will buy in to your blog, your products and your services based on these mini guest posts, will click and dive into your sales funnel, starting off by signing up for your email list.
Personalizing is the great traffic builder because your first name is probably the sweetest sounding word in your native tongue.
I love when people address me by name. Shows me they care. This also shows they spent 3 seconds to learn my name if said name did not pop up on the post.
Caring folks attract caring communities.
Address your fellow bloggers by name to lead off the comment. Nab their attention span. Form a bond. Impress their readers. Generate interest. Draw in traffic.
3: Be Polite, Please
Be polite. Always say please and thank you.
Nice bloggers make a positive impact. Unhappy, angry or combative bloggers do not make a positive impact. Even worse, this unhappy crowd always seems to find a fight at every corner.
Being polite, pleasant and peaceful drives traffic because we love positive people. You seek out positive people.
Be nice. Nice commentors finish first.
4: Stay on Topic
Stay on blog post topic.
Powerful commentors draw a strong connection between their comment and the post content.
I relate at least 1-2 points made in the post to my blog comment. This shows respect to the blogger – shows I read the post – and also to the blog readers. Nobody likes a non-sequitir comment. These commentors are either outright spammers or perhaps they were smoking the Buddha instead of meditating like Buddha in the morning.
5: Lounge Lizard 101 (Be a Regular)
Cheesy 70’s shirt, tacky chains and chest hair optional.
But like my Tokay gecko friends here in Chiang Mai, lounge around like a lizard to make an impact through blog commenting.
Like a cheese-ball 70’s lounge lizard, hang in the same comment fields week after week and post in-depth, thoughtful, candid, thorough comments on top blogs.
You will become familiar to readers of these blogs. Some readers will click through. Visit your blog. Subscribe. Buy stuff. Hire you. Because we all love familiar.
6: Add Your Own Flair
Add your own flair. Tell your story.
Picture your flair or story or stilo (aka, style) as chili spice added to bland rice. Just like the chili spice I add to dishes here in Thailand. Or just like the hyper hot, Satan-worthy, 12 alarm chili peppers I recall eating at a vegetarian restaurant in Phuket. Backside still suffering from that hellacious, habanero-type experience.
Inject personal stories into comments. Stand out by adding your authentic take to the mix. Tossing your personal experience in there just lets folks know how you frame things and also helps you drive more traffic to your blog.
We all love a good story. We all admire someone who opens up. Being transparent is one way to connect with like-minded readers or bloggers, some of which may become your clients or customers.
7: Don’t Be Intimidated
Don’t fear commenting on top blogs. People want to hear your opinion.
Don’t fear if other bloggers happen to post a 10 to 15 paragraph masterpiece. Carry on. Comment. Your 5 to 10 paragraph masterpiece will make as powerful an impact because you are posting an authentic, heart-felt, inspired comment.
Focus on you. Bring your experience to the table. Be bold. Be thorough.
Fight through the fear or intimidating feeling that arises for all of us when we jump into blog commenting. Concentrate on the immensely powerful, sugary sweet, tasty benefits of sharing your opinion for free on top blogs.
Let your love of freedom and fun overcome your fear of opening up and sharing your thoughts.
We want to hear from you. I want to hear from you!
8: Buy Resources
Whether you buy an eBook or course or audio book, feasting on blog commenting resources can help you do a wicked job (are we on Long Island?) making a crazy impact that drives both traffic and profits to and through your blog.
It ain’t easy in the beginning; you may piddle in your pants, feeling really afraid to share your opinion in a public area. I have been there. I felt the fear of criticism well up in my gullet when I posted my first comment 8 years ago.
Purchasing an eBook gives you a framework to work off of and clarity in knowing that if you comment persistently you can build a successful blog through this underutilized but crazy helpful channel.
If you just feel scared to leave a comment that really wow’s em simply buy my eBook for a comprehensive blueprint to dissolve your anxieties and to give you confidence in your ability to publish eye-popping comments:
8: Comment in the Right Spots
I have referred to this as being a comment snob in my eBook.
But really, if you want to really drive traffic and profits and befriend the top bloggers in your niche to accelerate your success just comment on:
- popular blogs
- blogs from your niche
- top blogs from your niche
- top blogger’s blogs from your niche
“You are the average of the 5 people you spend the most time with.” ~ Jim Rohn
If you spend time commenting on 5 of the top blogs from your niche you become the average of those 5 folks who own those blogs, by learning from them and becoming part of their friend network.
I saw this with a nice little uptick in my eBook sales – just sold 5 more here – and more neat folks and opportunities flow my way when I devoted all of my blog commenting energies to a few top blogs from my niche.
Nothing personal to anybody who’s not a top blogger; this one is about getting super duper clear on people whose lives you admire. People you want to learn from. Communities where you want to become a member.
Also, this can be a wake up call if you’re struggling with your blog: commenting on top blogs instantly exposes you to a more focused, serious, committed audience that puts their money where their mouth is. THIS is where you generate more traffic and income through blog commenting, Ya know, like the title said.
These top blogger’s communities are not full of tire kickers. They are filled with buyers. Committed folks. Serious folks. Focused folks. Otherwise, guys like John Chow would not be making so much money.
What tips can you add to this list?
Are you following these tips?