What Content Do You Really Own Online?

4
  December 16, 2021 blogging tips 🕑 3 minutes read
Pedasi Panama sunset

Pedasi Panama sunset

 

What do you own as a blogger?

 

Instagram owns all of your content; no one who claims to be a blogger but uses solely Instagram owns anything. No one blogs on Instagram because users are not bloggers.

 

Free platform bloggers claim to blog but also seem to be users. How can you be a blogger if someone else owns all of your content?

 

Buying your domain and hosting guarantees that you own your content unless you break terms of service. However, most host TOS seem to be lenient. Barring some foolish mistake, every blogger who invests money in a domain and hosting owns their online content and has zero issues during the length of their blogging careers.

 

Non-Ownership

 

As for other sources like Facebook, Twitter and YouTube, no blogger owns content on any of these platforms because Facebook owners, Twitter owners and YouTube owners are the folks who own all content on each site. Scroll down. Observe the video I recorded and uploaded to my Twitter account. I am a user on Twitter. Twitter owns the video. I own nothing. I embed the video on Blogging From Paradise to leverage my presence. But Twitter can yank that video at any time. However, unless I break highly lenient TOS at my host, I own every single word of content I wrote and published on Blogging From Paradise.

 

Technically, the hosting company owns the content but unless I make some rare error I will own every piece of content for the full lifetime of Blogging From Paradise.

 

Own your domain and hosting.

 

Own your online content.

 

Avoid making the common error of creating a high volume of content on websites you do not own. Bloggers profess to be travel bloggers but one click reveals Instagram users who appear to believe said users are bloggers. Hogwash. Instagram owns every piece of content users publish on Instagram. No one blogs on Instagram because none of these users own the content; nor do they own the site.

 

Stop spending time and energy building your business solely through rented channels that you do not own. Users often have the rug yanked out from beneath them quickly and without warning. 1000’s of users on free platforms like WordPress dot com and Blogspot complain about having their accounts closed without any warning. But the platform owners owe users zero warnings. Owners own. Owners make decisions. Users use. Users need to live with decisions owners make.

 

If you tire of being kicked off free platforms simply buy your domain and hosting to be a fellow owner and rule setter. I make the rules on Blogging From Paradise. No one kicks me off of this platform. No one sets the rules. I run the show. I own every word written and published on Blogging From Paradise dot com. I own this online real estate. I own this content.

 

Being an owner gives you:

 

  • confidence
  • clarity
  • posture

 

because no one owns your blog but you. Moving beyond worldly ideas like leveraging or bargaining, owners simply make the final decision. If 10 people pitch you sponsored posts today you can ignore all 10 or pick the highest price. Everything depends on you. Everything depends on your decision. No one else owns the content. No one has leveraging power over you.

 

I recall someone pitching me a guest post a few years ago. I advised that he patiently build a relationship with me. He told me that he had no time to build a relationship with me; he just needed the link fast. I blocked all subsequent emails from him because I own Blogging From Paradise dot com, I set the rules, I call the shots and I make all final decisions. This fool did not own Blogging From Paradise dot com, set no rules, called no shots and made no final decisions.

 

Do you see why it pays to own your content via a domain and hosting?

 

Do you see why it punishes you NOT to be an owner?

 

Video

 

Check out the video here:

 

  1. Hazlo Emma says:
    at 5:35 pm

    Oh, so right.
    Anyone should spend their precious time on what they own.
    Powerful message right here, Ryan.

    • Ryan Biddulph says:
      at 8:07 pm

      Hazlo most definitely. This tends to be learned the hard way. Bloggers experience painful wake-up calls before spending most time on owned blogs….or, before actually investing money in a domain and hosting. Own your blog. Own your content. Call the shots. No sense doing anything else as far as building an online business. Thanks for sharing.

      Ryan

  2. John Ravi says:
    at 7:45 am

    Hi Ryan,

    What a great article! I have never really thought about it this way, but now that you have mentioned it, I cannot get it out of my mind. I am a blogger as well, and for a while, I spent most of my time working on a blog that was not mine. Do own my website and my blog now, but it is a bit scary to think that what will happen to my content if I do not own the blog!

    • Ryan Biddulph says:
      at 10:16 am

      John I need to remind myself of this daily if I find myself creating a bit too much offsite. First and foremost, I create on my own real estate and promote the living stuffing out of my blog posts here on Blogging From Paradise. Doing so gives greater growth to real estate I actually own versus pumping up other sites. Give attention to what you own to accelerate your success. Definitely the way to go in the online world. Thanks brother for all of your support.

      Ryan

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