On to today’s post…..
The hair rose on the back of my neck.
Another lightning strike. Cloud to ground. Not 10 meters from the apartment.
A deafening boom followed the blinding, terrifying flash a split second later.
Was Thor making an appearance? Sure as hell felt like it.
When Kelli and I lived in Quepos, Costa Rica for a month we noted a stretch where powerful, intimidating, intense thunderstorms rained down on the jungle like clockwork. Mornings were beautiful. Sunny, clear. We’d head to the beach, enjoy the sand, waves and fun. Then we’d hustle our gringo rumps back to the apartment.
Because between 3:00 PM and 3:10 PM almost every single day for a 3 week stretch, the storms would unleash hell. Like clockwork. Never seen anything like it. Even living in the tropics for 2 years prior.
This was convenient for us. I avoided becoming toast or David Banner (Nick Nolte in Hulk movie, not rapper) knowing to get my fanny inside before 3 PM.
But many confused, struggling or outright lost bloggers seek this same level of convenience and clockwork-like efficiency with their blogging profits, buying into a damaging fallacy that needs to be dissected, dismantled and dumped to bring you more blogging profits.
I’m tackling this financial fallacy and another financial faux paus that you need to face, embrace, dissolve and release to boost your blogging profits.
Let’s dive in.
Fallacy #1: The “How Can I Earn X Dollars A Day Through Blogging?” Question
Blogging is not linear.
Many bloggers silly-ly believe that some Blogging Time Card Fairy sits there and records when you punch in at 8:00 AM, when you sign out at 5 PM and proceeds to send $$$$ to your Paypal account based on the time you worked on that day.
I have seen the “How can I earn $100/$1000/$5/$500 a day?” question asked only 45,987,786,342 times through my 9 year blogging career. Because most bloggers ponder blogging through the lens of fear. Meaning most bloggers are still thinking like salary-earning employees. Ya know; they want the sure thing. The safe thing. The certain thing. The salary thing. The “I will definitely receive money thru blogging because this is a time-money trade off, right?” thing.
Blow this fallacy to bits. Immediately. By understanding that blogging is not linear. No time for money trade off exists. This is not a job. This is not salaried.
Blogging is a business. Business profits flow in sporadically at first. Even when profits flow in consistently the dollar amount always changes. Customers and clients are not Blogging Time Card Fairies.
You could make $3 today. And no money for the next 3 weeks. When you are a newbie. Or when you are 6 months into the blogging game.
Blogging is not linear.
This is how you make money blogging:
- accept the idea that you will never ever ever ever ever make a set amount of money daily, short or long haul, through blogging
- blog on a topic you feel passionate about for fun, freeing reasons
- dive into your deep fears related to blogging, building a business, money, success and criticism
- practice, develop and hone blogging skills (writing, networking/friend making, creating blog posts) for months to years, every single day……the money is in the skills you diligently develop through persistent practice…the money is in the practice, which gives you clarity and confidence
- create helpful content through your blog, through guest posting and through video marketing
- comment on top blogs to build your friend network and to add value
- toss Himalayan salt over your shoulder 3 times daily
The Conversion To Cash Part
When you detach more from blogging outcomes like money and traffic you are BEing the person who earns more money with your blog. Yeah; you do the things from the list above, backed with the proper energy and boost your profits.
Fallacy #2: The “Act Like You Been There” BS Advice
Ya wanna know one of my life secrets?
I act like I have never been there.
5 seconds ago I sold an eBook. This eBook. Which you can buy right now to build an online empire through blog commenting. I promise; I will celebrate and do a happy dance to the eBook gods after you buy it.
I told my 51,400 Twitter followers how I sold the eBook with a WOOHOO! I told my Facebook Live and Periscope viewers how I sold an eBook.
Why would a guy who has sold 1000 audio books *passively* with like zero promotion piddle in his blogging pantaloons over selling 1 eBook?
Because he knows: where your attention and energy goes, grows.
If you celebrate making money, that money energy finds you more frequently. You create a buzz. Readers feed on that buzz. Supporters celebrate with you, promoting you, spreading your buzz and buying your stuff or hiring you.
I spoke to a coaching client who’d bought multiple Blogging From Paradise eBooks. They vibe with my delivery. Because I celebrated my sales. I didn’t hide away. I didn’t listen to the fear-based, tension-filled, stuffy, ego-driven advice offered by unhappy, unclear, “serious” bloggers/entrepreneurs: “act like you been there.”
That is the Fear-Based-Fallacy: act like you been there. Or, don’t celebrate the seemingly tiny victories. Wait until you make 10 Gs or 100 Gs or drive your Bugatti Veyron over Scrooge McDuck’s pool full of dubloons until you celebrate on a public stage.
The energetic, fear-based flaw of such an approach; you wrongly believe that there is nothing worthy to celebrate…… when in truth EVERYTHING is worthy to celebrate. The 3 blog comments you received today. The 10 human beings who visited your blog. Your first guest post. The eBook you sold the other day.
Act like you have *not* been there. Express love for your victories in a fun, celebratory way. Expressing child-like happiness over pennies encourages more than pennies to sprint toward your bank account. Because where your attention and energy goes, grows.
Money-energy loves bloggers who celebrate money-energy, from pennies to pounds (UK reference, or stacking that fat, carrying it around in a Hefty bag, chedda reference).
Success-energy loves bloggers who celebrate success energy, from 1 comment to 6 readers to your first guest post placed.
Act like you have not been there. Every freaking time. 1 secret to my boundless energy, my disgustingly prolific nature and my fun-love that has inspired a ton of bloggers.
Has this post confused you? Still in the “act like you been there” crowd? Or do you understand how expressing child-like awe at the seemingly tiniest wins is the beginning of something *really* special in your life?
Have you let go the idea that you can actually earn a set, uniform daily blogging income for months at a time? Let alone days? How did you do that?