“Give me 30 Rupee for a buttered roll. Ahhhh!”
He sunk his Nepali nibblers into my right biceps.
Jerry Jaws was pretty darn annoying leading up to the moment he bit my arm in Kathmandu, Nepal.
I initially felt compassion for the guy after a few weeks of walking through this neighborhood. But eventually I completely ignored him because if you annoy someone long enough they will completely, entirely ignore you.
Ditto in the blogosphere.
You guys rock. You know this. But you may be annoying and turning off potential readers. Without even knowing it. Which is why I am writing this post.
Benefits of Not Annoying Readers
- build your email list
- grow your blogging community
- take down barriers to entry aka improve navigability and user experience
- increase your blogging traffic and profits
- be revered instead of reviled
This post is about drinking that good old fashioned blogging truth serum. Ya know; downing that 3rd party, clear, different perspective that helps you get clearer on your blog so you can become more successful.
1: Using 3rd Party Ads That SLOW DOWN Your Blog
This sparked the idea for the blog post.
I came across a collection of rocking travel blogs that loaded at the speed of molasses flowing down a tree in the dead of winter.
Scrap the 3rd party, dynamic ads which slow down your blog to a snail’s pace, or which diminish user experience.
Either go non-dynamic or just devote the ad space to higher yielding, premium products or services.
2: CAPTCHA Rapture
It takes me less effort to fly 23 hours from New York City to Bali than it does to fulfill the requirements of some CAPTCHA forms.
Deal with getting spam. Or find a plug in to address spam.
I take 1 minute to delete all spam and approve commentors with gravatars and relevant comments a few times daily.
You should too. Versus The Cirque De Soleil routine folks need to go through to fulfill your CAPTCHA.
3: Comments Closed
Until you are overrun with spam, a celebrity or a billionaire, keep your comments open.
When I wish to connect with bloggers to build bonds, to make friends and to add content to their post, seeing closed comments frustrates me.
Open ’em up!
4: Changing Blog Post Topics Like The Wind
Last week you posted about your dog’s traumatic incident at the pet psychiatrist.
This week it’s your favorite blogging tip.
Next week your mama’s coveted spaghetti and meatball recipe is da post of da week.
Unless your name is Kardashian you lack the star power and 100 million social media followers to get away from a generalist, scattershot, Jack of all trades approach to blogging.
Cover 1 topic. Cover 1 niche. Be a specialist. Not a generalist.
Where your attention and energy goes, grows. Meaning trying to divide your energy between Mama’s Meatballs and Fidos Fits at the shrink (even dogs need service dogs these days) results in a failed effort between 2 niches.
The gal or guy who covers 1 topic is a specialist. Specialists position themselves to make a huge impact. And earn a lotta coin.
5: List Building Trickery
Do not check email list opt in boxes by default. This is spamming. Because if I never signed up for a list I don’t expect to receive emails.
Let readers choose for themselves whether or not they want your email updates.
6: NOT Using Pop-Ups
Aha! Fooled ya.
Don’t go sheeple on me now; you are BFP readers so you are independent thinkers.
I want to see blog pop ups. Honest. So I can easily find your opt in forms, so I can get your updates sent to my email inbox.
It’s not annoyance; it’s convenience.
If you bury your opt in form for fear of annoying readers, that is fear, manifest. Doing things from a space of fear is annoying.
7: General Ad Frenzy
I have visited travel
blogs ads recently that left me in a daze.
After seeing the tsunami of blinking, flashing lights I felt I was in Time Square.
Get rid of the Russian Bride ads. Unless you run a Russian Bride blog.
Post 1 or 2 or maybe 3 ads 100% aligned with your blogging niche.
8: Author As “Admin”
Did “admin” really write your blog?
Unless your parents had an affinity for the name “Admin” you are better off changing the author to your name.
9: Offering Amateur Hour Advice
Amateur Hour Advice: “Just start a blog, use Google Adsense and you can make a ton of money with your blog.”
This advice agitates both established pro bloggers who see The Dazed and Confused leading the Dazed and Confused into blogging oblivion and the newbie and struggling bloggers who keep trying to earn money through Adsense, only to be foiled when at month’s end they made enough blogging revenue to purchase a steaming hot pile of freshly deposited dog feces.
Please guys; follow the most successful bloggers in your niche. Learn from them. Turn around and teach what you are learning from these big dogs.
10: Hiding Away
No About page.
No head shot.
Unless you are a blogging cyborg, you better publish an About page, post a few smiling head shots and share personal experiences with your audience.
Hiding away from interested readers is annoying. And repelling. Because if you have something to hide, you hide, and this fear-based vibe turns off readers who want to get to know, like and trust you.
If I can talk about liquid-diarrhea-ing besides cows in a Burmese rice fields after gagging violently while sprinting up a bus aisle, you can post a freaking head shot of yourself.
Time to strap on those blogging cajones to play with the big boys and big girls of the blogging world.
What annoyances can you add to this list?
How can you create a more seamless, pleasant, convenient experience for your readers?
Have you ever evacuated by cows in a Myanmar rice field at midnight?
Consulting and Courses to Build Your Successful Blog
I am stupid happy to offer a new premium 8 week coaching experience for my clients. Learn more here.
If you’re a shy gal or guy – like the old Rye – benefit from my blogging courses in private.